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How many times a day/week do you say to yourself, "Ergh, that sucks. Why can't someone (fill in the blank)."
Especially on the Web, I think those kinds of thoughts about sites and SERP's I see all the time.
So, next time you say that to yourself, let the little alarms in your head go off: You be that someone. Identify the need, make a plan, build a site better than anyone else has done for that unmet need. And boom, you got a business.
People keep telling me that it's too hard to beat the big guys now on the Web. Nonsense. Yeah, it's too hard to beat them at their own game. But it's not too hard to build better sites that provide better/sharper/clearer/more insightful information. This is the fundamental reason entrepreneurs have and always will succeed. Opportunity exploitation. :)
Do you think its now too hard etc to bother even trying to get into organic searchs?
With the advent of "SEO" search engines have been seriously devalued.
Now more than ever when searching for something I use a lengthy, precise term.
Perhaps if people start creating real content, and not "made for SEO" content, they will get the visitors they want, those that find the information they want!
Matt