Forum Moderators: open
Possible pros:
- Relevant content updated daily (assuming SEs like frequent updates)
Possible cons:
- More outgoing links draining PageRank off the page
- Duplicate content (? if RSS is only the small part of the page, can it be considered as a duplicate content).
In general, any SE benefits from displaing RSS feeds seem unlikely to me. SE algo can easily detect RSS, and knowing that the content is not original, why would it reward the displaying page? Penalties are unlikely too, as there are many RSS displaying web sited ranked really high with G and Yahoo. It seems to me that RSS shouldn't matter at all for the rankings.
Does anybody here can comment from his experience with RSS feeds?