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When useing the <title></title> tag, can you list the keyword phrase and then re-list the keyword in a different form and not be looked at as spam?
For example with a added word to the end of the phrase.
Like this:
<title>widget consolidation, widget consolidation loan</title>
>Q.1.Is this looked at as spam?
Q.2. Is their a better way to list it?
Thanks guys for your help:)
I look forward to hearing from you guys.
Thanks again guys:)
frenzy77
<title>widget consolidation, widget consolidation loan</title>
or
<title>widget consolidation, consolidating widget loans</title>
I have a feeling that direct repitition *may* be crossing the line...
Regarding repetition... it used to be a commonly accepted "rule" that you should never repeat a keyword in the title element. That's changed, I think, but I still generally try to avoid repetition of a word. I'd never repeat an exact phrase as you've done.
<title>widget consolidation, widget consolidation loan</title>
In this particular example, repetition isn't necessary... "widget consolidator loan" already contains an exact match on "widget consolidation" and thus targets both the two word and the three word phrase, and you're really only targeting
widget consolidation
widget consolidation loan
widget loan
But, if you do repeat, repeat with the words spread out, to achieve something like a different word order and increase your likely combinations.
Expanding on your example, I think I'd try something like...
Widget Consolidation Loans - Best Loan Consolidaton
Then you'd be targeting, to varying degrees...
consolidation loans
widget consolidation
widget consolidation loans
widget consolidation loan
loan consolidaton
widget loan consolidaton
best loan consolidaton
widget loans
widget loan
etc...
Additional reading...
Title Tags: A badly written title will sink your site
How to sabotage your web site without even knowing it.
[webmasterworld.com...]
Building the Perfect Page - Part II - The Basics
Developing an effective <title> element.
[webmasterworld.com...]
Should you repeat a keyword in the meta-title?
Do you get penalized for a title that is too long?
[webmasterworld.com...]
It's called the title element, by the way, though lots of folks call it the title tag. :)
Robert, you listed this:
"Widget Consolidation Loans - Best Loan Consolidaton"
Q.1. Would these combinations work?
Q.2. Which would be best?
Q.3. Would i need to mention the kw "loan consolidation"
in the page content and <h1></h1> to avoid being penalized for it not appearing in the page text?
"Widget Consolidation Loans - Information on Loan Consolidaton"
Or
"Widget Consolidation Loans - Info on Loan Consolidaton"
Or
"Widget Consolidation Loans - What is Loan Consolidaton"
>I'd like to use the last one.(what is...)
*Please answer each question.
Thanks for your help guys!
I appreciate all the info:)
frenzy77
"Widget Consolidation Loans - Best Loan Consolidaton"Q.1. Would these combinations work?
Q.2. Which would be best?
Q.3. Would i need to mention the kw "loan consolidation"
in the page content and <h1></h1> to avoid being penalized for it not appearing in the page text?"Widget Consolidation Loans - Information on Loan Consolidaton"
Or
"Widget Consolidation Loans - Info on Loan Consolidaton"
Or
"Widget Consolidation Loans - What is Loan Consolidaton"
First, note that I misspelled the second use of "Consolidation" as "Consolidaton."
Correctly spelled, all would work, as long as "widget" is not so long that it pushes the beginning of the last word out of the title that Google displays. The Google title display is roughly 62-63 characters long.
I like your last one best, the one that you'd prefer to use. I'd add a question mark...
"Widget Consolidation Loans - What is Loan Consolidation?"
Note that the more characters you put in between "Widget Consolidation" and "Loan" singular, the less effective the title is at targeting "Widget Consolidation Loan."
One of the reasons I chose "Widget Consolidation Loans" plural to go first is that the plural "Loans" in this example is more frequently searched than the singular "Loan." If I'd been doing a really careful job, I might have also taken into account how competitive each combination is, what my likely inbound anchor text would be (eg, does the company name contain any of these keywords), and what would work best on the page.
Combining what's on the page with the other elements is a little like choosing the right ingredients when you cook... It's a question of balance and taste.
Q.3. Would i need to mention the kw "loan consolidation"
in the page content and <h1></h1> to avoid being penalized for it not appearing in the page text?
"Penalized" is the wrong word. Google doesn't penalize for this kind of stuff. They just don't rank you as highly. It's my feeling that the title should reflect page content. I generally build my pages around my titles.
So yes, if you want to rank on "loan consolidation," you need to make it fairly prominent on the page. There are lots of ways of doing this, including H1 and H2 headings, repetitions on the page, page position, outbound link anchor text, etc. Again, the trick is to achieve a good balance and make the page really about these phrases... but not to overdo your phrase repetitions. I do, though, believe in onpage optimization for Google.
At the same time, keep in mind that if it doesn't read right, it's not likely to be good for either site visitors or search engines.
I was wondering, i'm useing *meta tags* on my pages.
If i had "widget consolidation loans" as a keyword phrase in the meta tag kws area,this combination covers:
>"widget consolidation loans",
>"widget consolidation loan",
and
>"widget consolidation".
Q.1. Am i correct?
Q.2. >So if i wanted to target "widget consolidation loans" and "widget consolidation" this is all i would need to mention in the meta tag kws tag?
>("widget consolidation loans")<
Q.3. Also... Robert, when mentioning kws anywhere, does the combination of kws cover all the instances of the kws?
For instance, if a first instance of the word "widget consolidation loans" on a page occurs, the kws are all targeted for any instance of those (3) kws?
("widget consolidation loans", "widget consolidation loan", "widget consolidation".)
Q.4. >I ask because if i've wondered, when creating pages if i have a kw like "widget consolidation" and then later on in the page content i again use the kw except with the added word "loans" does it count for the kws "widget consolidation" and "widget consolidation loans"?
Q.5. I'd like to know because sometimes i think i need to target a certain phrase again such as "widget consolidation" because i don't mention it enough, but if i already have the kws "widget consolidation loans" used on the page enough times i guess i've covered the kw already right?
>No need to continue to try to target the kw anymore?
>I know some people don't believe they are of no use, but i've read that some engines still use them and there's one i'm trying to target. So that's why i'm useing the meta kws tag.
Well...Thanks again Robert:)
I'm just trying to sort this out. Kind of a newbie in some areas here. I do want to fully understand everything.
Thanks again Robert:)
frenzy77
Make intelligent use of META tags - Part 1
[webmasterworld.com...]
Not all of this thread is good, but this is an excellent section.
I generally don't use commas. For the title...
Widget Consolidation Loans - What is Loan Consolidaton
...my keywords tag would be...
<meta name="keywords" content="widget consolidation loans loan">
Others may differ in their approach. It's not worth worrying about.
I do want to fully understand everything.
Then use Google to search WebmasterWorld. If you search Google for...
meta keywords commas site:webmasterworld.com
...you'll get about 115 results.
Now, I have a question related to repetition, if anyone wants to jump in. What are thoughts about...
Buy red widgets, blue widgets, green widgets at WidgetWorld.com
...versus...
Buy red, blue, and green widgets at WidgetWorld.com?
