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She has two new domain names that are better names wrt SEO and she wants to put the new site on one of these but I have advised her to stick with the old domain name and redirect to it using the new domain names. What is the best way to do this while staying on the right side of the SE's?
Should I simply build the new site on the old domain name and put redirects on the new domains? Alternatively should I build one page sites around the new domain names and link these to the original site?
Any advice on best practice in this situation would be appreciated.
Karl
If you 301 new domain -> old domain, nothing much will happen, unless you happened to acquire a typein keyword domain, a hotels.com type domain name.
In the long run, the domain name *is* an advantage if it has keywords in it, on the other hand, the #1 result in G for "books" is this little domain called amazon.com - not books.com.
In fact, only two of the top 10 have the word "books" in the domain name, and only one has books anywhere in the URL.
Point being? You can certainly make a site rank for competitive terms without having the money term in the URL.
There are many threads here about 301ing old domains to new names causing the "sandbox" effect, including this current one in the supporter's forum:
[webmasterworld.com...]
