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Ways to Generate Traffic

         

ebizdude

7:15 pm on Nov 12, 2004 (gmt 0)

10+ Year Member



Folks
I am starting a new site on hospital goods.
Can you recommend a few ways of getting traffic

With Regards

MidwestMerchant

12:06 pm on Nov 13, 2004 (gmt 0)

10+ Year Member



the best traffic is paid traffic like PPC and Google Adwords..This is the best way to get sales cause the traffic is so targeted..if your just looking to bring in some traffic to increase your SE ranking, maybe try buying some of that cheap traffic online (you know the $25 for 10k untargeted hits)..but if you want sales, go with Adwords or PPC's!

submitx

12:55 pm on Nov 13, 2004 (gmt 0)

10+ Year Member



Well I don't agree that CPC is the best traffic. Certain categories are so expensive that the only reason someone should be doing it is maybe for brand recognition, because they will certaibly not make their ROI. SEO can definitly be more effective if it is done right, but you need find reputable firm with affordable prices or if you hire an inhouse knowledgable person to do it.

I am not saying you should not do CPC, but if you do it be caerful. You can certanly be more selective on your keywords. Ther eis also so much click fraud with CPC, so you need to factor that in before you decide what you want to pay for each click. Finally, if you decide to do CPC, starts with Google Adwords. It is a little cheaper than Overture.

My biggest recomendation for any type of advertising would be to try it out first with a small budget, maybe $500.00 and see what kind of results you get and if it works, then increase your budget and do similar advertising elsewhere.

It will be easy for you to track effectivness now as you have no other source of traffic.

You can try buying banner ads or text ads on some similar websites, but again test it with a small budget. I also recommend installing tracking tools to track any type of ad campaign.

You may also try some targetted optin emails. Call some email vendors to see if you can find a specific list for your potential buyers. D&B also does targetted email list creation.