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Where would you?

         

kosar

1:45 pm on Apr 21, 2004 (gmt 0)

10+ Year Member



Out of all the PFI engines, affiliates,adwords, adsense, etc. What do you find to be the most profitable place for your marketing dollars?

kosar

3:21 pm on Apr 21, 2004 (gmt 0)

10+ Year Member



No one has any input?

sem4u

3:25 pm on Apr 21, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I would go for AdWords but that is a very broad question.

ogletree

3:33 pm on Apr 21, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I think if everyone answered this you would 20 different answers. It is different for everybody and different for other categories.

The things you mentioned are all very different. Are you a company trying to get people to buy your stuff or are you a publisher trying to get money for your site.

Adsense and Affiliate are what publishers put on their site to make money.

PFI and AdWords are places where you pay to get exposure for your service or products.

PFI is probably the worst. Especially if you don't know what it is. PFI gets your site in the SE's database. It also gets your site spidered and updated in the engine more often. It does not help you rank.

AdWords, 0verture, FindWhat, and other PPC engines Help you advertise in a prominent space on SE's. You pay per click. It is a quick way into the system.

Adsense are ads that you put on your site from Google Adwords. If you have both make sure to not have your adwords ads on your adsense website.

There are 2 sides to affiliates. If you are selling something you might want to set up an affiliate program so other people can help you sell your stuff. You pay them a percentage or something to compensate them for their work. The other side is if you are a publisher you might want to make money by helping other companies sell stuff by joining their Aff program.

kosar

7:24 pm on Apr 21, 2004 (gmt 0)

10+ Year Member



Is it really worth the PFI or do you think you get the same exposure getting spidered naturally just not as often?

ogletree

7:44 pm on Apr 21, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



If you are done making changes to your site and they are in Yahoo you don't need to do it.

If you need to make more changes on your site and want to see the results of those changes you need PFI. Who knows when Yahoo will update.

PFI is good if you are making changes to try and do better. Also if you are adding new pages and want them in now.

When Yahoo first switched my site was number one I was thrilled. The only problem was their description randomly picked some phrases that did not go together. I had to do PFI to fix the description. It was bad. I was trying to say I help people get more money and it said they get less.

It really depends on your situation.

One thing I would do is once I am happy with where I am at I would wait until the next update then pause my sitematch until I make new changes so I don't have to pay the PPC prices.