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I used <H1> three times on that page, when really I suppose I should have used <H2> twice. But whats the point, when its clearly <H1> that google enjoys. I find it hard to belive that by changing <H1> to <H2> it would make my site more google friendly. Also I did not use <p> at all, should I have.
Any thoughts
Cheers
Headings don't exist solely to provide good rankings on google.
Are you sure? :)
Karl
I used <H1> three times on that page, when really I suppose I should have used <H2> twice. But whats the point, when its clearly <H1> that google enjoys.
From the Google Information for Webmasters [google.com]:
Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"
Multiple H1 headers are clearly falls under the category of "tricks intended to improve search engine rankings". It is also trivially easy to detect automatically. I have read nothing that suggests that Google currently penalizes it, but they might well do so at any time.
h1
h2
h2
or you might go
h1
h2
h3
but not
h1
h1
h1.
Scenario #1
H1
--H2
--H2
--H2
--H2
----H3
Scenario #2
H1
--H2
---H3
--H2
---H3
--H2
---H3
Scenario #2
H1
--H2
--H2
--H2
--H2
--H2
--H2
SN
