I guess that it was only a matter of time, but it seems that SEO has gone mainstream.
I heard my first AM radio ad for a SEO firm out of New York on this fine Sunday morning. I nearly drove off the road when I heard it.
I don’t know what 30 seconds of radio time in metro NYC costs, but someone thinks it’s worth it. It was great. They used big SEO phrases like Search Engine Results Pages and Search Engine Optimization and “keywords”. The hook phrase used was to claim to have a 100% success rate in increasing their client’s online visibility.
I’m not really making light of this, but it sure got my attention.
Interesting that what I have always called “the real background work” is now seeing the light of day.
On the downside …Their website does show a picture of a guy wearing a tie.