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I tried to find information about how to manage its domain names, without real success so far.
Here are the conclusions I came up with so far :
Let's say that I own the domain name www.site.com. This site is selling products in different countries :
1) Use of subdomain names for all the countries :
example : fr.site.com, uk.site.com, etc ....
=>upside: All these site will then share the same PR.
=>downside: We don't get the benefit of link popularity from the main domain name and the other subdomain names.
2) Use of other domain name for specific campaigns (example : www.xxx.com), increasing the domain name (and subdomain names) link popularity.
=> upside : easy to setup and to optimize for SE and we get PR from the main domain name linking to these campaigns.
=> downside : For each new campaign, need to get links from other sites to these campaigns to increase their link popularity.
I would welcome all you comment on this topic.
Cheers,
Manu
That's why www.foobar.com and foobar.com ussually have different PRs.
