small company pretending to be a big company

bad idea I think

[ppg]

There are two companies, a small one and a very big one.

I've been asked to register a domain that looks like it would belong to the big one (not a mis-spelling, they're a houshold name), and use it in an html mailshot to get people to click. They would end up at the smaller company's site via a redirect from that domain.

I think its a really bad idea, and unprofessional. Particularly since the large company has recently taken on the smaller one as a partner and this is considered big news for the small company. I can't see the large company being too happy about it if it happens and they find out.

[engine]

I believe your you're correct. Worse still, the people clicking through are potentially being misled and that could end up being additional support for the big company to take action.

[ppg]

Ouch.

[xbase234]

If it is blatantly misleading, sounds like you might have a problem.

Make sure you document their request so they don't try to make it look like it was your idea later on.

[ppg]

Good advice, thanks. I'm trying to pursuade them not to.