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I believe Google has nothing against pop up ads, even the ones users dont click on. Clickable pop ups can be great for users. I use this code to make sure spiders will follow the links for the pop ups and so non JavaScript enabled browsers get something too. I put the pictures in HTML pages with all the trimmings.
<a href="your_pop-up.htm" onClick="window.open('your_pop-up.htm','','scrollbars=no, resizable=no, menubar=no, toolbar=no') ;return false;" target="_blank"><img src="your_image.jpg" width=" " height=" " border="0" ALT="Your text">
<added> That's Mar 1996 for Netscape and Aug 1996 for Explorer: Reference for JS versions [webmasterworld.com] </added>
I think the problem comes from automatic pop-ups, where no user interaction is required. I wouldn't mind seeing all the sites using that technique dissapear from Google altogether.
Because of the poor results I received from Google on the last update I have started an adwords campaign, it was running fine untill the advert was reviewed by the editors, the result was:
Our guidlines etc etc do not allow sites with popup adverts (I only had one very small one) .
Your add has been suspended untill the popups have been removed !
Our experience is that pop up windows, regardless of size etc etc discourages users from clicking on to the adwords. Remove the adds and resubmit etc etc
If anyone is interested and would like to read the unedited email please sticky mail me (if this is allowed)
Regards
Curlykarl