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Does running your own DNS help?

Running your own name server alledgedly boosts ranking

         

ChrisXenon

3:07 pm on Sep 20, 2002 (gmt 0)

10+ Year Member



I have been told that Google & other engines give a boost to those domains who run their own DNS service. Does anyone know if this is true?
Thanks,
Chris

bird

3:36 pm on Sep 20, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Google doesn't care who you are using as your long distance telephone provider. Nor do they care who is washing your car, or who operates your DNS server. In fact, for all of those three (and many more! ;)), they have no good way of even telling the difference. The only thing they are interested in, is whether your DNS service works.

ChrisXenon

7:01 pm on Sep 20, 2002 (gmt 0)

10+ Year Member



Thanks Bird, I too was dubious, which is why I posted here.
I got more from the source of this informstion today. He is a sales person as "host Europe" - a large hosting company here.

He says that it shouldn't matter, but that it does.
He says that search engines "give up" before ploughing though all of the domains which share the same IP (as shared server websites apparently do), and that many of his customers complain about this.

He also invites me to read more about it at www.selfpromotion.com, which I will do.

bird

7:23 pm on Sep 20, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Sounds like someone is confusing "virtual hosting" (aka. "name based hosting") with the choice of who is providing the DNS services to the domain in question.

Hosting several domains under the same IP can indeed confuse some search engines, especially when it's not set up correctly. Of course, there's no problem to assign seperate IPs to each domain even on a shared host, which is the recommended thing to do.

Who runs the DNS service really has nothing at all to do with the choice of either setup. Do you care who printed the phone book before you call someone? Neither does Google... ;)

richlowe

7:42 pm on Sep 20, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



which is the recommended thing to do.

recommended by who? So far with extensive testing, questioning and research I have found absolutely no downside at all of any kind at present for having multiple sites on the same IP. It works beautifully and completely every time, with the exception of people running ancient browsers and a few really stupid spiders.

In fact, my recomendation would be quite the opposite, and I do this for a living and am a senior webmaster. Jam as many web sites on a single IP as you can. Why waste the IPs and money to get them?

Richard Lowe

ChrisXenon

7:48 pm on Sep 20, 2002 (gmt 0)

10+ Year Member



Thanks again, Bird. I am at leasrt one party who is confused in the way you indicate. I don't understand this at all, which is why I'm looking for advice. Is there a readng resource you can recommend?

I am moving an ECommerce website from a shared server (which I guess means virtual host and hared IPs) to a dedicated server, which has two IP addresses assigned to it. Those IP addresses will be shared between all the sites which I put on it.

I am told that I should assign the domain name of the ECommerce site to the machine and it's naming service. For example, say the domain is fred, the hosting company have set the machine up so the domain naming service is called ns.fred.co.uk and ns2.fred.co.uk. I should do this, they say, because fred.co.uk will then get a boost from the search engines.

However, I would prefer to make an "umbrella domain", like "lotsashops.com" and make fred a virtual site within it.

Reasons include:

1. The Naming server won't work until I direct traffic to it, so I can't move any other domains to the dedicated server, nor test them in place.

2. I want the secure certificate allocated to this umbrella domain, rather than with fred.co.uk.

But this would presumably, not give the alleged boost to fred.co.uk, which is the ecommerce site.

If understand your post correctly - this is rubbish - and there will be NO search engine impact on fred.co.uk by configuring the server as "ns.lotsashops.co.uk".

Correct?

Many Thanks
Chris

ChrisXenon

7:50 pm on Sep 20, 2002 (gmt 0)

10+ Year Member



Thanks for your comments, Richard,

Recommended by the sales man at Host Europe, who refers me to "selfpromotion.com" for the technical details.

SOunds from what you both have to say that I should ignore the salesman, and configure it as ns.lotsashops.co.uk.

Rgds, Chirs

bird

8:49 pm on Sep 20, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have found absolutely no downside at all of any kind at present for having multiple sites on the same IP.

One of the keyphrases in my post above is "especially when it's not set up correctly". You'll find many horror stories in the Google News forum, where the search engines have indexed the wrong sites for certain domains. I've never done it myself, but it may well be possible to configure name based hosting in a way that is reliable and functional. But it's being done wrong often enough to bring the method as such into a bad light (a seperate IP for a new domain costs me a whopping 1US$ per month with my hoster, btw.).

I am told that I should assign the domain name of the ECommerce site to the machine and it's naming service. For example, say the domain is fred, the hosting company have set the machine up so the domain naming service is called ns.fred.co.uk and ns2.fred.co.uk. I should do this, they say, because fred.co.uk will then get a boost from the search engines.

This is plain nonsense, if I may be so blunt... ;)
The host name of the DNS server is completely irrelevant to the operation of your site(s), and even more so to their rankings on any search engine.

1. The Naming server won't work until I direct traffic to it, so I can't move any other domains to the dedicated server, nor test them in place.

The functionality of the DNS server has nothing to do with the traffic to your web site. As long as the root name servers have the right IP address registered for your DNS server, anyone will be able to resolve your domains. This is a completely indpendent service to any actual web site. In fact, I don't think that a DNS server even needs a host name, other than for a human observer to recognize it more easily.

2. I want the secure certificate allocated to this umbrella domain, rather than with fred.co.uk.

I don't think so. Unless you want your users to establish secure connections only to your umbrella domain, of course. The secure certificate is for the site, not for the DNS server. And you will need a seperate certificate for each domain that requires secure access. Again, the host name of the DNS server is completely irrelevant.

richlowe

5:55 am on Sep 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One of the keyphrases in my post above is "especially when it's not set up correctly".

Missed that part, sorry. I've been setting up DNS myself for so long I sometimes forget how confusing it all was when I first started...One of the advantages of running my own DNS server is mistakes are much, much easier to troubleshoot and fix.

Richard Lowe

richlowe

5:57 am on Sep 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I am told that I should assign the domain name of the ECommerce site to the machine and it's naming service. For example, say the domain is fred, the hosting company have set the machine up so the domain naming service is called ns.fred.co.uk and ns2.fred.co.uk. I should do this, they say, because fred.co.uk will then get a boost from the search engines.

I agree with bird. This is just nonsense. The nameserver is not relevant to the search engine in any way, shape or form.

Richard Lowe

MarkHutch

6:14 am on Sep 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I remember when I first got my cable modem about three years ago. The sale rep was so excited telling me that they had a 100 gig DNS server cache. At the time I didn't know any better, so I thought that was a GOOD thing. However, it can be a nightmare to webmasters like myself when we switch hosting providers. I've found many cable and DNS providers that just love to use up that wonderful cache space by setting their min. cache time to 7 to 10 days instead of using what the website suggests. If anyone has changed hosting providers and noticed that customers are complaining about not being able to see their site for as much as 10 days, this is the reason.

Sorry, I got off on that subject. It just brings back bad memories for me.

P.S. I don't think it matters to Google either who provides the DNS service to a domain. In the past, large users like Google could purchase master DNS pointer information, primary and secondary DNS IP's, in the forum of a large file, which could be copied to their DNS server. This would save a bunch of time polling the "roots", but I don't know if this service is provided anymore since it's now netsol and there are many different registry services.

ChrisXenon

1:21 pm on Sep 21, 2002 (gmt 0)

10+ Year Member



Thanks all, the feedback (albeit from only 3 people) seems pretty conclusive - Host Europe are giving me bad adivce.

My dedicated server is a Cobalt RaQ4, and the setup of all the domains it will host has been de-skilled, so hopefully, I can't screw that up.

Thanks again, all.

Chris

chadandrew

6:09 am on Sep 23, 2002 (gmt 0)

10+ Year Member



Chris- sorry to butt in on your post, but I've had a question regarding this topic for a while now and never asked.

I manage my own Cobalt RaQ3 server. I've learned to do this from scratch , pretty interesting. I think I have unlimited domains I can add to this server.? I have around 30 on the server now, all with the same IP address.

One thing I never learned was how to do is just apply a seperate ip to each domain. Doesn't each server have 200 some ip adresses? Is it 1-225 or something like that, just change the last set of numbers?

Anyways, maybe I'll just keep adding them to the same ip, and maybe that's all I can do anyway? And there is no harm with this? Has not seemed to cause any problems yet.

Thanks in advance..