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Trying to get search engines to work for me

Search Engines Keep Ignoring My Files

         

Joe Grossinger

9:01 pm on Apr 20, 2002 (gmt 0)



I have been frustrated by search engines for about two years now. I have files such as
<URL snipped> sitting on my site, rotting away. I have the book "Search Engine Positioning" by iprospect.com

I have tried most of their advice and more with no results.
My store gets pretty low rankings as well even though I have over 80 links to it on Google!
Is this all a matter of luck or what?
Any help would be appreciated.

URLs not necessary, they're in profiles. ~Marcia>

(edited by: Marcia at 9:20 pm (utc) on April 20, 2002)

Woz

1:13 am on Apr 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Joe,

whilst we don't really do site reviews here, I did have a quick look at your site and one word comes to mind. "Content"

Search Engines index words, and then some look at the relationships of those words to the site as a whole to determine an overall theme.

You need to have a lot more content on your site about the products you offer, their history, perhaps anecdotes, all sorts of stuff, to enable the engine to index more pages and then send more visitors your way.

I suggest you atart reading this page [searchengineworld.com] and then follow the related links at the bottom of the page.

Onya
Woz

Joe Grossinger

2:34 am on Apr 21, 2002 (gmt 0)



The problem is I did not mean my home page. That is getting listed in the search engines, not as much as I would like but I'm getting there. Marcia snipped the url to the file I was using as an example so I guess that is verboten here.

If you can't look at a file and have folks comment as to the merits what good is this place?

Thanks anyway,
Joe

Key_Master

2:48 am on Apr 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Joe, I've followed the link you left before it was deleted. The article on that page was identical to an article on elpasotx.com. So who wrote the article first?

Woz

2:58 am on Apr 21, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Joe, I forgot to Welcome you to WebMasterWorld, my apologies. As to your comments:-

>what good is this place?

Hmmm, "this place" is the best repository of professional information and knowledgable comradship in relation to Search Engine Optimisation and Webmastering in General that I have found anywhere in my many years of plying the net, Bar None.

Looking at the terms of usage [webmasterworld.com] you will find this short excerpt. "Please don't drop promotional urls (we do not allow sig file urls)." Deciding what is or is not a promotional URL drop can be difficult, hence the culture here has grown to the point where members generally avoid posting specific URL where they can talk about a subject in general.

Also, as I mentioned, we avoid specific Site Reviews, otherwise we would be spending our time dong nothing else.

However, my previous comments are applicable to almost any website, so if you have another look at your problem page after reading those articles you will probably have a clear understanding of what you need to do next.

If not, then let us know and we will atempt to help if we can. Just remember to be general rather than specific.

Enjoy your time here, there is a wealth of information to absorb and use towards your own success.

Onya
Woz

Joe Grossinger

11:55 am on Apr 22, 2002 (gmt 0)



I appreciate your input Woz. I have been studying the fine art of sucking up to search engines for some time. Unfortunately I am one of those people that learns best and fastest by looking.
The file in question is just an information sheet.
I think all of us could learn a lot from that.
I have looked at a lot of online stores, none of which have much more written content than mine, so obviously this is an area for me to examine.

Joe Grossinger

12:01 pm on Apr 22, 2002 (gmt 0)



Site builder.
Hmmm, I'm prolly a bit dense but have a tough time following the instructions to create 1 500 word content page per day when my site is a store that folks go to to look at a picture, a short description and hopefully, the "buy" button.
I don't see how I can or would even want to add 500 word pages to this.
If you know of any store that does this perhaps you could email me the URL. Use email so you wont' be drawn and quartered for showing a good example that pleases the search engines in this search engine forum.
I'm not being cute, but the lack of examples can be stiffling.

As an aside, I am trying to write some information pieces and that is what I was trying to get folks to look at because the search engines sure ain't.

brotherhood of LAN

12:02 pm on Apr 22, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Hey Joe

Theres a million and one reasons why you may not be listed high, some to do with you, some to do with the links that point to you, some to do with the links you point to, your navigation structure, your use of CSS, your use of titles and meta description, your page layout and many other reasons :)

The most important 2 IMO at this time to ask is how is your site layed out...ie what pages link to this "information sheet" and what other sites do you know of link to this page or other pages on your site?

Joe Grossinger

12:12 pm on Apr 22, 2002 (gmt 0)



I suspect that is where my problem may lie.
Each of my information sheets is stand alone. All of them link to my store but none of them is linked to from the store.
I see other folks use these things with quite a bit of success, that is why I started to write them, but the search engines don't seem to like them.

My store front does OK on the search engines. I have been working on exchanging links and have quite a few and am building more. So, from that perspective I am OK although of course I could use a lot more hits. I used to get around 30-40 hits per day but since I increased the number of links I have been getting around 80 per day. My site is about a year old so I'm not complaining about that.

Woz

1:03 pm on Apr 22, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>All of them link to my store but none of them is linked to from the store.
I see other folks use these things with quite a bit of success, that is why I started to write them, but the search engines don't seem to like them.

As they say, if something works, do it, if it doesn't, don't.

Engines have a problem with pages containing outgoing links but no incoming links as they "look" like traditional doorway pages, ie., pages designed to lure visitors to your site and them direct them to the ultimate intended destination.

If your info pages are on topic with your products, then I would be making them an integral part of the site, with links coming/going to/from the pages. They are then much more likely to rank well once they are recognized as a part of the site and will do their job much better.

Treat every page as an entry page and you can't go wrong.

Onya
Woz

Joe Grossinger

1:32 am on Apr 23, 2002 (gmt 0)



OK, so I assume that if I have a link on my home page to a list of links that point to my information letters, I should then be OK.

I am also linking to the product sheets from my descriptions, so I will end up with two links per sheet.

That outta do it, don't you suppose?

Woz

2:52 am on Apr 23, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yes that would help, but be careful not to make a page of links only as this too may cause challenges. We have a similar discussion on Site Maps [webmasterworld.com] whioch would be worth a look. The trick is to work the links into the content to give them context. Then you should be OK.

I have noticed on one of my sites that I put links on the main page to new sections which were spidered and iondex by G very quickly. A new section that was not linked is however still waiting to see the light of day. Interesting.

Onya
Woz