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Tim Mayer from Overture / FAST Websearch announced, that during this year the two paid inclusion programs from Altavista and FAST will be put together to a single one.
He didnīt say anything about the search engines, i.e. which of them will survive or not.
joined:Oct 23, 2000
It would be the natural way for OV/Fast/AV wouldn't it?
I read somewhere here on the board a few days ago that OV would offer PFI from within the client area at OV, but I can't dig it out now.
The PFI is mostly interesting because of Ex-Fast/Now-Overture partners, Lycos etc. AV still has a network of local sites, which lumped together should get quite a few searches per month.
What I would like to know is how they are going to deal with that AV PFI policy, where you had to pay for each local AV outlet seperately.
A combination may also pose some 'interesting' optimisation issues, not to mention geo-targeting options, which I still do not think SE's in general (let alone PFI programmes) handle very well.