Welcome to WebmasterWorld Guest from 220.127.116.11
Forum Moderators: open
Terra Lycos SA TRLY.O TRR.MC on Wednesday cut more than 20 percent of its staff in the United States as it continues to try to reduce costs, a company spokeswoman said.
The Spanish Internet media giant, which has been grappling with the sharp slump in advertising spending, cut 147 jobs in the U.S. out of a staff of 649 people, the spokeswoman said.
She added the cuts were across the board in several of the company's offices, including Waltham, Massachusetts, New York, Miami, San Francisco and Mountain View, California.
So, with the remaining team of 500+ people at Lycos, what's their current business strategy for their portal? Why would people use it, instead of Yahoo or MSN?
I'm curious as to their longer term strategy for differentiation and competitive advantage...if they don't come up with one quick, my bet would be too see yet another round of these.
Sad, really. The dog looked pretty happy in those commercials. :) Hope it wasn't a lay off casualty.
I was hoping Lycos could break out of the slump, but they didn't get their PPC engine off the ground quickly, even though a FindWhat's smooth running back-end was powering the account admin area.