So the perfectly optimized page would be . . .

[pshea]

a page whose title contains all desired keywords? Up to 1100 characters stocked with kw? which also contains many outbound links with the text of those links restating the kw? and a page which does not use h1,2, etc styles for any of these kw?

[Brett_Tabke]

re: and a page which does not use h1,2,

Don't you mean DOES contain the kw in the headings? It is still critical to get that kw inside of headings, bold text, italic text, text sizes 3 and 4, inside a link pointing to somewhere else on your site, meta tags both kw and descp, and in the title. Any other 'big' places you can put the keyword on the page without over doing the density is a plus - the first word of a (li) list item or the first word of a true paragraph or the first word on the page. I've never had any luck raising relavance with an underline, but that isn't such a bad idea.

[pshea]

Was really responding to seth_wilde's post in Lycos-ODP thread. Repeated here, that's where he suggests Fast does not index text in styles.

"I spoke to soon It seems that they are still switching from Fast to Inktomi. But currently using Fast about 70% of the time.
Pete below is what fast seems to be indexing -

what fast indexes
1. Text in the title (as much as 1129 characters)
2. Text in the no frames tag section
3. Text in the <option> section of a form
4. Body text

Fast doesn't index -

1. img alt text
2. Meta descriptions
3. Meta keywords
4. Meta http-equiv keywords
5. Text within a <style> tag"

[seth_wilde]

<style> tags are different from <h1> tags, <style> tags are primarily used for CSS.

[Brett_Tabke]

And as far as we know, Fast does not read what is in the style tags. I run several tests an purpose and by accident and I've not gotten anything in a style section to get indexed. If anyone has seen anything different, we'd love to hear about.

[oLeon]

> 2. Meta descriptions
> 3. Meta keywords

FAST now indexes these two, but not all results are showing them in the listings.