Pop-up/Redirect

tracking clicks of pop-up ad

[kgoeres]

I have 2 sites...site 1 has a popup ad sending visitors to site 2. I have a redirect set up on the pop up so that I can track how many people click on the ad. When looking at site 2s metrics in WebTrends it shows there were 30 page views of the redirect but only 2 referrals from site 1. Why are these numbers so drastically different? Is it not counting the referrals properly...or is it counting the redirect page views too much?

The popup is a flash piece. Could this be why?

Thanks!

[sugarkane]

Hmm, I'm not sure I follow you. Is the redirect automatic or only after a click?

If it's after a click, figures of 2 referalls per 30 impressions sound okay.

Or have I misunderstood completely? :)

[kgoeres]

I don't think I made it very clear what I mean. Sorry.

When the user clicks on the ad on www.site1.com...they hit a redirect at www.site2.com before hitting the actual page at www.site2.com. My report says that 30 visitors hit the redirect page at site2.com but that there were only 2 referrals from site 1.

Thanks for your help!