Welcome to WebmasterWorld Guest from

Forum Moderators: DixonJones & mademetop

Message Too Old, No Replies

Google Analytics "direct" referrals

What is in this 'campaign'?



9:30 pm on Mar 28, 2006 (gmt 0)

10+ Year Member

I just started up with Google Analytics and my boss has some questions about the campaign source 'direct': does it include bookmarks? what about someone who sets us as their homepage? The number seems higher than I would have guessed for just typing in the URL.


2:22 pm on Mar 29, 2006 (gmt 0)

5+ Year Member

some browsers do not set/can be set to hide the referrer field and perhaps these show up as direct. I couldn't give you figures on how many are like this though.


3:18 pm on Mar 29, 2006 (gmt 0)

10+ Year Member

I don't think it's that, because there's a category of "no referral" as well.


10:43 pm on Mar 30, 2006 (gmt 0)

10+ Year Member

I believe it is the case where the visitor stayed on the page more than 30 minutes after being referred. This creates a new visit with the new visit referrer being "direct".

Featured Threads

Hot Threads This Week

Hot Threads This Month