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Making the best of the 'new' Yahoo search

and getting paid for it...

         

ScottM

12:05 am on Oct 18, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



As the 'new' Yahoo SERP's were rolled out, I was somewhat dismayed and yet quite happy.

I had just gotten some free listings which put me near the top on some competitive keywords for my industry. Well, I'm still there, thanks to nice rankings in the bigG...but I was trying to figure out how to capitalize on this...and here is the idea:

Many folks paid the $299...and now they are buried. If they are buried underneath YOU...then why not point it out...and request a fee to advertise on your site?

Nothing major...maybe $50.00 or so.

This approach works quite well for a 'pure content' site that needs a little extra help paying the bills....and if content 'rules' right now, why not exploit it?

I counted 6- $299 listings for an obvious area of interest to me...that could mean $300 for me...(no more for Yahoo.) And that was for just a small sampling. Now try that times 10 for other keywords...

I am also interested in some other ideas on how to make lemonade. (Not that I think it's all lemons..)

2_much

12:31 am on Oct 18, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



That's a great idea Scott. However, Yahoo will be updating every month, what if you lose rankings?

Apart from that, I love the idea. This works for content sites, which I think are probably faring well right now.

I think the uproar is mostly heard from the owners of mini-sites.

What can the owners of mini sites do?

I posted this elsewhere, but I'll say it again:

1. Create content
2. Find other products to market

At least that's what I'm doing.

ScottM

11:38 am on Oct 18, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



However, Yahoo will be updating every month, what if you lose rankings?

If I've been following Brett's 12 step-google plan, then I'm only solidifying my position. A quick check of some of those smaller sites would verify if any changes are taking place. Chances are, they have the exact same site up as when they first got in to Express Innclusion.

What I like best about this, is that each of those express sites, in any given category, are qualified as willing to pay for exposure....in fact, they probably pay for their web design, also. (Another potential way to make some money.)