Yahoo bids $436 Million to buy HotJobs

Things that make ya go hmm...

[Marcia]

Yahoo has made a bid for hotjobs.com, an online recruiting site, in the amount of $436 Million [dailynews.yahoo.com] in cash and stock. Apparently the bid has driven the price of the stock up considerably.

What really strikes a chord in the story is this:

Yahoo, suffering from a severe drop in online advertising revenues, has been seeking to build up other lines of business. Part of its strategy involves buying more of the content it currently licenses from third parties so that it can better exploit revenue opportunities.

Buying more of the content it currently licenses...

Temporary short-term PPC arrangement with Overture; speculation about Yahoo ending up doing it on their own. Strange spidering and unexpected updates reported with a certain "search engine" that's been recently rumored, though unconfirmed, to have a possible Yahoo re-connection brewing.

Interesting food for thought. What might they be cooking up next?

[Brett_Tabke]

Yahoo has made some questionable moves over the last couple of years. The buying of GeoCities was one of the worst. It was like a pre-emptive strike to quiet a potential competitor. Their auction system never had taken off like Ebay, and everything else is strictly based on advertising.

Of all the commodities on the net, HotJobs, HotMail, and Google would be the top three with a serious future.