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My guess is that it would depend on how many category matches there are.
Ex: If there were only a few category matches I would think people would just skip down to the site matches. But if there are 30, 40, etc. category matches I would think they would head right into a category.
Any information or opinion on this would be appreciated. :)
I don't know if that's representative of anything other than my particular clients, but their industries span the gamut.
Does anyone else have an analysis they're willing to share?