Yahoo using clickthrough measurements

[grnidone]

Yahoo has begun making use of clickthrough measurements as part of its relevancy ranking system. If you look closely, you will notice a redirection when you click on a site. These are on sites other than the Google sites.

Anyone have any ideas how much clickthroughs are going to affect rankings? Maybe similiar to Googles?

-G

[Kamikaze]

Hmm, interesting. Didn't they always have this? If not, when did they started doing this? It looks like what Excite does.

[Brett_Tabke]

Logs show it started this morning sometime between 6 and 7am eastern US.

[grnidone]

Mr. Tabke,

What does this look like in the logs? I mean, how does it look different? I am wondering if I need to tweak my traffic tool so I still get a good "Yahoo" measurement.

-G

[boyleman]

They've been tracking the clickthroughs for at least a week. I had saved some searches from Yahoo last Monday, and the links then already had the clickthrough tracking URLs.