Overture Signs Deal with Yahoo!

just got e-mail from Overture

[Remco]

Overture has signed an agreement to become the Pay-For-PerformanceT search
provider to Yahoo!'s millions of users. As a result of this deal and
the holiday season, Overture's Premium ListingsT advertisers can anticipate
a significant increase in high quality traffic. To get the benefit of
additional targeted leads for your business, you must be listed in Premium
ListingsT (the top three positions), and you should increase the funds
in your account.

Details on the Exciting News
Users who conduct searches at www.yahoo.com will see search results that
include Overture's top three search listings at the top of the page in
a section called "Sponsor Matches." Users will also see two Overture
listings at the bottom of the page in a section called "More Sponsor
Matches." This agreement will be implemented over the next two weeks,
beginning on Thursday, November 15, 2001.

How to Take Advantage of this Increased Traffic
You need to do two things to ensure you receive the benefits from this
new agreement:
* First, make sure your business is listed in Premium Listings T (the
top three positions).
* Second, check that you have adequate funds in your account so your
account will stay online.

You can use DirecTraffic Center® [http://dtc.overture.com] to deposit
additional money into your account and increase your bids to ensure you
are in the top three positions so you don't miss out on any targeted
leads.

As always, we are dedicated to bringing you a high volume of quality
traffic to help your business succeed.

Sincerely,

Jaynie Studenmund, Chief Operating Officer
Lisa Morita, SVP & General Manager, Online Business & Marketing

Note: Due to Yahoo!'s policies, certain listings (including adult listings
and terms relating to tobacco, alcohol, firearms and prescription drugs)
may be excluded from the Overture search results on Yahoo!. Affected
advertisers will receive additional communications on this topic before
the end of the week.

Please do not respond directly to this e-mail because we are unable to
receive e-mail responses to this address. If you would like to contact
us, please use the Support Request Form found in
the DirecTraffic Center® at [dtc.overture.com....]

[Macguru]

Welcome to WebmasterWorld Remco.

Thanks for sharing the news.

Also, welcome to the party!

[webmasterworld.com...]

[Remco]

Macguru thanks for the welcome, sorry for the double post ;-(

I am mostly "active" at the google forum as I am concentrating on the dutch market, where yahoo is much less used.

[Macguru]

You don't have to feel sorry for the double post Remco,

Such a news generated posts all over the place! :)

Thanks again for sharing it with us.