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>> What are the most important factors in Yahoo?
I can't answer that, but I can answer to what I do and that could be relevant since I have a bunch of pages ranking well in Y.
I use meta tags. Description, page title and keywords are all accurate for any given page. I try to validate every page. I use CSS to keep most of my style codes off the page. I build my pages for human visitors, not for bots. That means I quit worrying about some on page factors, like keyword ratio.
Building pages for visitors means a better experience for the visitor, and results in more page views. I can only surmise that Y knows how many times I've been visited for a given search, and they may factor that into their algo.
The site is established with several years of history. That could be a factor.
I keep my pages fresh. Nearly every day at least one page gets 'the treatment'. I fine tune the meta-data. I validate the page. I verify everything is working on the page; links, forms, images.. everything. It seems like several of Y's bots are living on my server - pages updates (and new pages) get crawled within hours, if not minutes.
I don't understand you guys why bother with Yahoo,we all know who is the King,just optimise your pages for a good position on King google and forget all others.
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You know, it isn't fully correct. The fact is that our site has a good ranking at Google, but very bad ranking in Yahoo. By the way we it doesn't have ban or penalty.
In another topic I asked about yahoo optimization peculiarities! Maybe here someone will tell me something helpful? :-)
That is so wrong.
I have dozens of sites ranking in travel SERPs - most of them have been there since the switch - That is well over a year.
If you are getting banned in Yahoo it has nothing to do with the fact that you're an affiliate, but it probably has a whole lot to do with the quality of your content, and your link network.
also after reading all the posts about yahoo i desided to do a site:mysiomain.com search on yahoo to see how many pages are indexed... one of mydomains has over 27,000 pages indexed while another of my domains which is done EXACTLY the same way but completly diferent information is only got 101 pages indexed, and a 3rd one also done the same way is only got 20. i think i will forget about yahoo and stick with google, at least i know what i am doing there, or believe i know.
Actually, I said the opposite.
Yahoo loves:
- high density, keyword-rich content
- non-duplicate content
- a few inbound links, especially from aged, established quality sites
Yahoo hates:
- fraternal networks (eventually)
- links from spammy networks / low-quality sites
- duplicate content (eventually)
- low-quality sites in high-profile niches
If you can rank #1 for Paris with nothing but the words "I like Paris, France" on your page 8000 times, and ten expedia affiliate banners - you are going to get your site banned in Yahoo.
I don't understand you guys why bother with Yahoo,we all know who is the King,just optimise your pages for a good position on King google and forget all others.
Last I checked, the other two had a wee bit of traffic [searchenginewatch.com] - and frankly, in my experience, MSN searchers seem to search with one hand and hold their credit card in the other.
That attitude isn't the smart way to do business, IMHO. Why take only a decent % of traffic when you can obtain a massive % of it?
The most frustrating thing is, that top10 is total spam.
Yahoo, Google and MSN do not have a handle on spam at all. Even sites I report are ignored completely. Most of them are just ADword filled sites with no content. They must be cloaking or something to get those results. On MSN I searched the terms Widgets Widgets Widgets and all but two on the page were pure spam identical Adwords sites. Instead of cleaning it up it's getting worse every day.
Everything they tell us not to do works for these spam artist and the Engines seem to be incapable of doing anything about it. At least not yet. I'm hopeful that some day all these site will be caught and removed permanently. Pure garbage keyword rich URL spam is all they are.
[edited by: martinibuster at 4:45 am (utc) on June 13, 2005]
[edit reason] Removed specific search terms. WebmasterWorld is not for Spam Reports. Thanks. [/edit]
Yahoo loves:- high density, keyword-rich content
- non-duplicate content
- a few inbound links, especially from aged, established quality sites
Patrick - I agree with all points except for the non-duplicate content. I'm looking at a serps page right now where positions 3 through 6 are the same syndicated article. This is not uncommon.
fraternal networks (eventually)IMHO not that big of a deal... Google penalises it more.
Don't think so. ;-) Yahoo is more quick to trash them generally. G's algo seems better able to accept some forms of networked sites.
Also, I have to say I agree with Patrick's comments about dup content, but in particular, IMO, it appplies more to near-dup internal site content (including META). Y is less forgiving in some ways than G, I think.