Search Engine Optimization for Yahoo

what's the difference, if any, than optimizing for G?

[rfung]

I'm not much of an SEO - I follow the basic rules for optimization. Title tags, anchor, some relevant text, but I don't dwell too much on keyword percentages and positioning like some others here apparently do.

One of my sites is ranked 5 on G's results, but I'm notwhere to be found (at least in the 6 first pages) of Yahoo. I'm not too worried about this, but I was wondering if there are any specific advice (and we all know that optimizing is guesswork at best) between G and Yahoo.

Do most folks here get ranked equally well for G and Y, and if so, what did you do? or there's absolytely no correlation between rankings in G and Y?

All advice I ever read about SEO seems very generic and makes sense, but I guess they might have been targetted primarly for G.

It just sucks that I'm 5 on G, but other competitors who are below me on G appear way higher on Y, and I'm trying to understand that.

[annej]

I see you got no answer and I'm curious too so am bumping this to the top.

Also I guess I am completly out of the loop but I hadn't realized that MSN and Yahoo gives the same results in serps. Is that permanent? Does Yahoo use MSNs or MSN use Yahoos?

[canuck]

Does Yahoo use MSNs or MSN use Yahoos?

MSN currently uses Yahoo/Ink's, but they are soon to swap to their own SE being tested at:

[beta.search.msn.com...]

[conor]

Title,H1,H2 repeats seem to work pretty good for Y! We treally dont 'optimise' for Yahoo specifically but our Target Keywords in G nearlt always hit the top spot in Y!

[Nuttakorn]

After Yahoo has changed their update, my ranking is dropped. I haven't done any thing to change that. Previously, my ranking is top ten in Yahoo in difficult keyword but now it is disappeared. Did Yahoo change the algorithms or factor to determine the ranking. My site hasn't spammed or force the search engine rule.

[annej]

I just tried MSN beta. Yikes, my top keyword doesn't even make it in the top 10. (In fact not even in the top 20) Mine is history related content with adsense on the side and MSN seems to be favoring primarily commercial pages. I'd just as soon see them stay with Yahoo results at this point.

Will MSN really make a go of it if their preference is commercial pages?

[xcomm]

I just tried MSN beta.

'm too, and they look really crapy (sorry)!

[grant]

I noticed that the description of my site on Yahoo comes from the text in the Yahoo directory, NOT the homepage of my site.
(Yahoo is not displaying a link for the category my site is in under the SERP)

This leads me to believe that Yahoo is taking into consideration relevance by Yahoo directory placement.

Anyone else seeing this?

[prairie]

This leads me to believe that Yahoo is taking into consideration relevance by Yahoo directory placement.

Surely they would be... why ignore that data?

[JerryOdom]

The basic rules of optimization appear to have worked well for my sites performance in Yahoo. All of my original content sites appear to be ranking quite well. Text formatting and titles appear to be key.

[petehall]

Links always play a part... never ignore them

[grant]

Surely they would be... why ignore that data?

My point was that they are formatting the SERPs now so that if you are found in a directory, your site description will come from the *directory*, NOT the result page. This was not true for my Website prior to the last update.