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Forum Moderators: martinibuster
joined:Aug 29, 2003
Overture is owned by Y!
Overture is a paid inclusion program, full of paying advertisers. When you click on their link, they pay some $ to the site hosting the link.
Y! search is a general WWW search; it will find anything. The "sponsor results" at the top (and at the bottom, and in the right column) of the Y! SERPs are naturally gleaned from the Overture program.