Welcome to WebmasterWorld Guest from 220.127.116.11
Forum Moderators: martinibuster
From the people I have read and talked to, it seems that adsense doesn't affect rank on Google sites, but it seems that there is a chance that it might be detremental to ranking on Yahoo.
It is very relevant. I'll expand on my statement to make it clearer.
If you ask a roomful of average webmasters their view of the ranking situation you will get all sorts of unrelated answers, and rarely will they say the problem stems from their use of flash, site architecture, lack of content, lack of keywords, bad titles, etc.
Every two months there is another article in the NYTimes or the Register talking about how the search engines are unfair, featuring a small website operator complaining how unfair the search engine is. I check their websites and every single one belongs at the bottom of the heap.
Excusing bad ranking because of AdSense is yet another excuse the "average" webmaster will use to explain away bad rankings. And lets face it, the "average" webmaster, even the one using AdSense, isn't savvy enough to know what is wrong with their website. And that is just ONE of the flaws in any study about the causes of bad website ranking.
Another flaw in the so-called "study" is that the source is not an impartial observer, and they have a financial interest in stirring up fear, uncertainty and doubt in the average webmaster.
1- The premise is on wobbly legs
2- The source of information is not impartial in that they have a financial interest in planting fud into your mind.
[edited by: martinibuster at 6:21 pm (utc) on June 20, 2004]
The problem with a lot of websites nowadays is that so many people spent several years completely Google-centric that far too many don't have the slightest idea what it takes to rank well with Yahoo and it's easier to shift the blame than to admit it.
AdSense makes absolutely no difference with Yahoo rankings, Yahoo rocks!