Forum Moderators: open

Message Too Old, No Replies

Yahoo Inclusion

         

dinnerware

3:18 pm on Jun 12, 2004 (gmt 0)

10+ Year Member



We currently rank #1 on Yahoo for around 10 different keywords. We want to rank for several others KWs but we never did the Sitematch for our current rankings. My concern is if we pay for inclusion will this alter/screw up our current rankings or will they blend in?

CompressedAir

4:29 pm on Jun 13, 2004 (gmt 0)

10+ Year Member



If it's not broke don't fix it. :)

Warren

12:11 am on Jun 14, 2004 (gmt 0)

10+ Year Member



If you pay for SiteMatch, it will not impact your rankings - either positively or negatively. SiteMatch is a form of PFI which only provides inclusion and not ranking.

If you enter your URL(s) into SiteMatch and then cease paying, you will return to the status you had prior to paying. Your ranking may not remain the same because other URLs may of been added or removed from the index, or an algorithm update may of occured.

If you want a faster refresh (every 48 hours) then Site Match will do this for you.

Warren

Marcia

12:50 am on Jun 14, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>We want to rank for several others KWs

Add pages to the site and give it a try for freebie organic search listings.

True, you don't get the frequent refresh but you happen to hit the target, even with the competition getting frequent refreshes and tweaking it can make only a difference of a couple of spots down (or up) at times. That's assuming the competition, paid or unpaid, actually has it down how to push themselves up in the rankings. You have to look at who you're competing against and how formidable an opponent they are.

Nothing wrong with having listings that get "stuck" in a top spot without budging; it's been known to happen with free listings. It just takes a bit longer to first see pages appearing, but it isn't unreasonably long with Yahoo.

2_much

10:17 pm on Jun 14, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you're already ranking - don't pay SiteMatch. All it'll do is make you pay per click. Just keep tweaking your on-page optimization to get your site rank for additional keywords. Analyze the phrases that you are ranking for and try to identify why..then replicate to your other pages / keywords.

guitarslinger

9:16 am on Jun 15, 2004 (gmt 0)

10+ Year Member



I wanted to get a couple of my new sites in the site match so I can ensure Slurp will come by and index my pages...as I seem to be getting nowhere despite decent rankings on several search terms in google!

However, I am based in the UK and my sites are UK orientated. But on Yahoo.co.uk I can't seem to find anywhere to sign up for this. I have been looking on the UK section of Overture too, and they only do pay for performance as I have been doing in the past.

Do I just sign up for the American one?

Cheers

Richard

makemetop

10:21 am on Jun 15, 2004 (gmt 0)



SiteMatch is run by Overture US or via their partners. Neither Yahoo UK or Overture UK support SiteMatch submissions - but Positiontech (as a partner) do have an office in the UK.

guitarslinger

12:00 pm on Jun 15, 2004 (gmt 0)

10+ Year Member



Ok thanks for the quick repsonse.

What does this mean for me with a UK web site? Is it worthwhile me joining in the US program? Does this mean that all my organic results will no longer appear in the UK section when a searcher clicks on UK results only?

Warren

12:06 pm on Jun 15, 2004 (gmt 0)

10+ Year Member



Overture Site Match allows you to Geo-Target. So you can limit the clicks to whatever region you wish.

All OSM partners service world wide customers.

Warren

chewy

6:27 pm on Jun 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



good - geotargeting - that's a nice feature.

Please, what other hidden features are there?

I know I get a lot of "garbage" type visits through SE's.

you know - words that are on the page but aren't necessarily useful in light of attracting customers but they draw clicks.

does one pay for EVERY click?

Can anyone speak to what happens to your Yahoo stats after SiteMatch? Does it double? Triple?

Please, are there any rules of thumb or experiences folks could share (generically) so I'm not entering this blind?

guitarslinger

7:32 pm on Jun 15, 2004 (gmt 0)

10+ Year Member



I've just signed up today for it to give it a whirl really.

I couldn't find a single thing about Geo-Targeting!

Where should i be looking for this in the my account section, cos i can't see anything?

Cheers

Rich

chewy

7:58 pm on Jun 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



can you selectively turn off or on a page?

Eg if I'm getting unfortunate traffic on the widgets.htm page, can I turn it off, fix it up right, and turn it back on again?

<'fraid I'm gonna have to try this myself!>

Warren

2:29 am on Jun 16, 2004 (gmt 0)

10+ Year Member



Geo Targeting - it is done by a URL basis.

It is in your accont maanger area. As each reseller account manager area is different, I can't tell you exactly where it is.

You are able to "suspend" a URL and then reactivate it. Depending on the number of changes made, it may get flagged for another quality review prior to being included again.

You can "tweak" your pages to improve quality of traffic, as you do pay for every click. This is to both improve your ranking on the keywords you wish to appear for and for those that you don't wish to get traffic for. You can not exclude keywords however. Remember you are not bidding but letting the ranking algorithm decide where you place.

In order to tweak your pages, take advantage of the 48hour refresh. Use the reports that you get from your reseller to determine which keywords are driving traffic for you and where you rank. Also look at the keywords which aren't driving you traffic and then de-optimize (if that is a phrase to be used in this case) for those words.

OSM is not a set and forget. It is a tool which you do need to tweak to make sure your are getting the most out of it. Once it is optimized, you don't have to spend as much time looking after it.

Warren

guitarslinger

12:02 pm on Jun 16, 2004 (gmt 0)

10+ Year Member



I see - i just signed up with overture - not a reseller. No mention of geo targeting anywhere.

Warren

2:42 pm on Jun 16, 2004 (gmt 0)

10+ Year Member



I haven't signed up for an Overture SM account yet - so I don't know their account admin area that well.

Contact customer service or visit the learning centre.

Warren