Advertise with Yahoo!?

500K to spend.

[mbennie]

The company I own spends approximately $30,000 per month with Overture and an additional $5000 per month with Yahoo! (banners). I am also evaluating a proposal to increase the banner spend to $15,000 per month.

I have one site that is blacklisted in Yahoo!. I am willing to play by Yahoo!'s rules and make any necessary changes, however they will not tell me what changes I need to make in order to get the site back in. Instead, they keep referring me to their vague guidelines.

Should I continue to spend nearly $500,000 per year with Yahoo! even though Yahoo! won't tell me why they have blacklisted one of my primary properties or should I re-evaluate my advertising budget and spend the money with companies who view me as a partner instead of an adversary?

[soapystar]

if guys like you take a stand its the only just we have in the long run to fight back against the arbitary and unfair lifetime bans handed out to everyone but themselves.

[sid560]

I feel the same way. On a smaller scale but I spend $600 month on Overture, had 100 urls with PostionTech (not doing me any good) and many paid Directory listing and paid Sponsor listings in the Diretory.

All of my sites have been banned, acutally banned all on my IP. (Even though I have others on another server they didn't ban). Says a lot about how they ban sites by IP address - but that is another subject.

I am going to start to drop my sponsored Directoy listing saving $100 a month, since they are not doing me any good. Will have to consider renewing the Directory Listings.

[soapystar]

yahoo_mike already said if a lot of sites on one IP are deemed spam then ALL sites on that ip are banned for life on the basis that USUALLY all the others will be spam too! What they are doing is nothing about fairness its about using their postiton as the webs number one site to reshape the web to their own idea of what they want to see, and any collateral damage is no big deal because hey, they have a system for review now. The trouble is they still cannot defend their dubiuos guidelines on the basis of their own numerous subdomained and keyworded site.

[caveman]

Lay it out for them, and give 'em a deadline by which they need to be more clear about your infractions. No response = no more ad $. Money talks.

Then let us know what happens. Reason: If Y! doesn't respond, a "pile on" effect may ensue. Eventually Y! will get the message (if you have no success and as a result, others follow your lead and also suspend their budgets). Tip: don't cancel your account, just stop activity.

I once saw an entire large company brought to its knees this way. One big customer started a revolt and was vocal about it. The large company was basically unresponsive. Others listened, watched, and then followed the lead of the first customer, when it was clear that the large company was not getting the message that a majority of customers were unhappy.

It had a very good effect ultimately, but it took the "piling on" of the additional disgruntled customers before things changed. And that only happened because the first customer was vocal about what was going on; the others then just followed the lead.

[TravelMan]

Small beer maybe, but simply on the basis of their unilateral decisions and vagueness, Ive decided to allocate the whole of my measly 20k per annum ppc budget to a se that listens, and plays the game.

Yeah right, Im gonna give money to a SE that boots me and doesnt even tell me why, yet points me to a set of 'now-be-a-good-boy-and-go-away-and-change-your-website' 'guidelines' get out of here already!