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I'm not saying it's right, wrong or that this really happened. Just guessing so don't shoot me.
Business people will tire of this foolishness and go where the value is.
Yahoo's aware of the situation as many many people here posted they had emailed them about it, and I'm sure they're working on it.
In the meantime, I would be really interested in comparing notes about what's working in the algo and trying to figure out how to make this new technology work for our businesses.