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Yahoo algorithm

         

Moncher

2:58 pm on Mar 12, 2004 (gmt 0)

10+ Year Member



Hi i am finally tired up with google Tweaking results and want to shift to Yahoo.Can anyone give me links for Yahoo SEO.We appear for one search term in yahoo free listings but we do not appear when we search for our site name.Why is it so.Is yahoo algorithm drastically different from Google algo?

2_much

12:12 am on Mar 13, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Moncher if you read through this forum you will find numerous discussions about the algorithm and how to improve rankings.

Yahoo loves high keyword density, kw in the meta title (high title density), kw in alt tags, meta tags, meta description, header tags, and outbound link text.

Then you also need off-page optimization - at least 40 inbound links, as many as possible with keywords in the anchor text.

Moncher

3:02 pm on Mar 15, 2004 (gmt 0)

10+ Year Member



Thnak 2_much.Our site is optimized based on the factors you specified and we are in 1st page for many search Terms.But coming to yahoo we are appearing for only one main search Term.

tigger

3:05 pm on Mar 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



so do you think they have deliberately gone for an algo completely opposite to G :)

Arctrust

3:42 am on Mar 16, 2004 (gmt 0)

10+ Year Member



In our experience - they have ALMOST done the opposite of Google....

Which means they want you to choose between G and Y....

If you optimize to the middle of both - you wont rank on either one.

It's your choice - however for us.... Google visitors convert better.

walkman

5:55 am on Mar 16, 2004 (gmt 0)



"they have ALMOST done the opposite of Google"
don't keyword density, titles, anchor links matter to Google too? Maybe the scale is different, but totally opposite?

Moncher

7:27 am on Mar 16, 2004 (gmt 0)

10+ Year Member



Does any one have a comparision of Yahoo & Google optimization factors.How to optimize for both Yahoo & Google :) Is optimizing for google considered as over-optimizing for Yahoo?

Tony_Perry

11:54 am on Mar 16, 2004 (gmt 0)

10+ Year Member



For our clients we always optimise pages for Google and find that 9 times out of 10 they also appear page 1 in Yahoo even with the new results. For very competetive areas we usually do just a little tuning to get page 1.

Arctrust

12:43 pm on Mar 16, 2004 (gmt 0)

10+ Year Member



What is true is the KW marketplace you are optimizing for... Single KW are different from multiple KW's

Additionally, the competitiveness of the KW needs to be looked at on both SE before you begin.

2_much

9:52 pm on Mar 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In a lot of the SERP's I've checked there isn't much crossover - sites that rank in Google don't rank in Yahoo. I've mainly looked at 1-2 word SERP's with more than 200,000 results.

We're dealing wit this problem by creating clusters of sites optimized specifically for Yahoo, using mainly Yahoo optimization criteria.

In terms of inbound links, web maps and anchor text I am finding a crossover.

For people that have clients and can only optimize 1 site, I don't know what to advise. It's a little bit tricky as optimizing for Yahoo could trip a Google OOP penalty. If I had this situation, to be safe, I would create a secondary site for Yahoo and optimize it differently. Obvioulsy this creates the problem of splitting the link pop as you need link pop to rank for both.

So I'm not sure..any ideas?

pmac

10:27 pm on Mar 16, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Yahoo algorithm<

Thnk Inktomi but with anchor text having more weight. It's all about links. Having said that, I have seen pages that are ranking with 0 inbounds (internal or external) for some some non competitive searches.

<added>

These are old PFI pages that were not renewed.

</added>

UK_Web_Guy

10:33 am on Mar 19, 2004 (gmt 0)

10+ Year Member



How do you check backlinks on Yahoo - the link: command that works on G & others doesn't seem to work for me

Thanks

Tatyana

11:18 am on Mar 19, 2004 (gmt 0)

10+ Year Member



It's the same as Google.
Try link:http://***.***