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We supplement this free crawl with the paid inclusion program, which allows us to add dynamic database content and other content that we could not otherwise discover and crawl. Currently less than 1% of our index is content that is included via our inclusion programs.
Our paid inclusion programs provide a superior way for sites to interact with us in a clearly structured fashion. These sites get the following
1) Control over which URLs they include in the index (subject to content
2) Frequent refresh
3) Clearly defined way to interact with us (for example: clear feed
4) Quality review and consultation (for feed customers)
5) Detailed reporting to track and optimize performance
6) Customer service
Participation in Yahoo!'s paid inclusion program does not guarantee rank in the search results. URLs are ranked in search results in the same way as all other URLs from the free crawl. The key drivers of ranking are keyword-specific relevance and site quality, as assessed by our regular search relevance algorithms with input from the quality review process.
(Note that Inktomi Index Connect clients are receiving Yahoo! Search traffic going forward, and Inktomi Search Submit customers are receiving a free trial of Yahoo! traffic until 4/15/04.)
We will also be launching free URL submission during the week of 3/1. This service allows content providers to suggest that the crawler should visit a site during the main crawl cycle. This service is different than paid inclusion in two ways:
1) There is no guarantee that we will crawl and include the URL in the index.
2) As this site potentially could be added to the main crawl, Yahoo! Slurp will follow links from that URL.
This service will reside on the Yahoo.com site and be accessible via a Yahoo! login. This service has been available for the AltaVista and Alltheweb Indices previously and the tradition will continue with Yahoo! Search.
As Feeder said - the 'new Yahoo!' has based its business model on Looksmart! Now that's a business model - look where it got them!
Now I'm curious - how will Yahoo! distinguish between the rankings for:
- the 'Overture' PPC included pages;
- the "Yahoo! PFI/Hybrid PPC pages; and
- the 'agressively free spidered sites'?
It looks like the new Yahoo! results are going to look just like the 'old MSN' results - you know - Looksmart PPC, followed by Looksmart directory ... and finally on page 7 - the algorithmic Inktomi results?
It really is Inkalloveryahooters.com in yahoo! land, isn't it!
I'm speechless. Yahoo! - so much potential - but instead planning to implement the Looksmart business model....
MarketLeap have just sent out an email giving a full run down on Overture Site Match and Site Match Xchange which they're re-sellers for. I checked their website and lots of info there too. PositionTech, who I normally use, have login to their site unavailable due to "maintenance" (they don't seem to have got their act together on this - I see they bailed last minute from the Pub Conf due to it). Then maybe they thought no one in their right mind would buy into it...
The post by NoCarrier (Message 162) is making more and more sense
Why would I want to pay for an inclusion program when I could use the content match and be displayed first?
I don't get it..
Why pay 49$ then 0,15 cents per click when you could just use the old overture system and avoid the review fee.
It's just that I can't see how I can pay to have my sites included if they are going to continue to use Google.
Yahoo are trying to market/sell things to me and other UK customers that they don't seem to have in stock (if you get my drift!)
Business Express is still available. This is not a guarantee of inclusion but we plan to spider these sites assuming they are of high quality and abide by the content policy.
Thanks for clearing that up Tim, I though I read somewhere you had to pay for commercial sites.
So, the main benefit will be the fast spidering?
eg: Same as with the old INK program but with the downside (from a customer point of view) of an additional charge everytime someone clicks through?
1) Will current SERPS change with new PFI? More specifically, if I have a site that rankswell now, do I need to worry about submitting and/or if my position is going to drastically change?
2) Where exactly are PFI sites going to be placed in SERPS? Mixed in? Above free sites?
3) Where and when will be able to submit to the PFI for free? (This was mentioned, right?
>>>if there are good links to the site, you will be in the indexThan who in their right mind would pay for it? <<<
1)Anyone who wants 48 hour spidering
2)Commercial sites (the way I read it you pay or don't get into Yahoo)
Thanks for clearing that up, just a little confused. Can see the benefit now.
[edited by: mikeD at 1:48 pm (utc) on Mar. 2, 2004]
This is not a guarantee of inclusion but we plan to spider these sites assuming they are of high quality and abide by the content policy.
I thought Yahoo's policy was to only accept sites in their directory that are of "high quality." So doesn't it follow that all sites in the directory should be spidered?
Tim, is a pre existing listing in the Y directory that has paid, and is commercial, likely to be spidered and/or included in the new serps?
We would also like to know the answer to this one.
We paid the $299 for inculsion some years ago and have always been in the serps for our area and search terms.
>> Well, just because they took you $299 doesn't mean it's high quality :).
Tim, how else will do you determine if it's a "high quality" site or not? Manually, or you just unleash Slurp? The manual part doesn't make sense to me.
Take the time to read what I have to say, thanks.
I need some explanation.
The new Yahoo! Inclusion program sounds like the directory fiasco when they stopped using it's results.
When I mean fiasco I am talking about the money issues.
Give me one simple reason why I should choose "Site Match" instead of "Content Match".
Content Match (old overture system)
- You are displayed first.
- You don't have a review fee
- There isn't a ranking issue
- You don't need to wait for a bot to change what you want to be displayed
- No ranking guaranteed
- Review Fee
- A fixed price of 15 cents or 30 cents per click once your pages are approved
Anyone with some common sense will find the "Site Match" program completely insane. There isn't any advantage, reward.. Anything, NONE. No reason at all to join this program.
It's like asking me to write down the positive aspect of smoking. There is nothing positive.
This is the worst long-term strategy I've ever heard
If you want to be a player in the SE game long-term, you NEED to provide the best & most accurate search results.
Yahoo will make some quick money from this, but the search results will suffer and people will continue to migrate over to other search engines as they have been because people are looking for relevant results. Not a competition between huge corporations.
Allright, you are talking about a "free submit" option. Ok. Another reason why I shouldn't choose the "Site Match" option. Especially if there isn't any "ranking improvement".
What do I get with "site match"? Well, my pages are refreshed every 48 hours. That's still not good enough for me to pay for that program.
Something is wrong, really wrong with this idea..
in my account their is an upgrade to overture sitematch their
when i click on it , it says
my credit card details , etc
2) Select a Category for Your URLs
You can select from
From Adult to Travel.
Why on here
does it not say that yahoo will crawl for free? It is not even in the FAQ. Do you not think you should be telling potential customers that they can also get free crawling?
Can you point us to where it officially says that Yahoo will be crawling free in perpetuity?