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Yahoo Fined for OptOut Marketing Policy

For marketing to surfers who'd chosen to opt out.

     

martinibuster

3:25 pm on Oct 2, 2003 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



According to this article [1010wins.com],

"It is neither appropriate nor legally permissible for a company to compile a database of personal information through an online registration process and then attempt to use the information for telemarketing purposes to target consumers who have stated that they do not want to receive solicitations,"
said the NY State Attorney General involved in the case.

Unwanted spam and telephone calls... Is that what Yahoo means by personalization?

bcolflesh

3:30 pm on Oct 2, 2003 (gmt 0)

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Wow - a State Attorney General who actually has some common sense - amazing!

Brett_Tabke

3:36 pm on Oct 2, 2003 (gmt 0)

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Interesting story - can we find a better link somewhere?

martinibuster

3:39 pm on Oct 2, 2003 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



How about this [asia.reuters.com] one?

dragonlady7

4:57 pm on Oct 2, 2003 (gmt 0)

10+ Year Member



Mmmmm... I'm so sorry now I got rid of my Yahoo! account when they did all those skeevy things in '02...

wkitty42

5:19 pm on Oct 2, 2003 (gmt 0)

10+ Year Member



dragonlady7,

it may still be there and accessible... i still have mine each time i drop by ;)

allanp73

6:31 pm on Oct 2, 2003 (gmt 0)

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I wonder if they will go after Hotmail next, it is really bad for Spam.

Yidaki

6:38 pm on Oct 2, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>It is neither appropriate nor legally permissible for a company

Wow, if this will get more public, it will badly hurt Yahoo's image!

dragonlady7

7:08 pm on Oct 2, 2003 (gmt 0)

10+ Year Member



>may still be there

Nope, I went and deliberately cancelled it, went through a whole big rigamarole to actually kill it and get rid of it.

Essex_boy

9:25 pm on Oct 2, 2003 (gmt 0)

WebmasterWorld Senior Member essex_boy is a WebmasterWorld Top Contributor of All Time 10+ Year Member



this is what I like to see!

Im going to phone around UK computer magazines in the moring to see if they are aware of it! Ho ho

richlowe

10:04 pm on Oct 2, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Okay, so here's what I understand. Yahoo abused the rights of millions of users by forcing an email (spamming) policy that was illegal and undesired. Presumably Yahoo made millions of dollars (probably tens or hundreds of millions) from this action. Now it gets fined the huge amount of $75,000 and has to change it's policy slightly.

And this is a victory for us?

Three or four zeros need to be added to that amount before it's a victory.

Richard

BlueSky

11:01 pm on Oct 2, 2003 (gmt 0)

10+ Year Member



Eliot Spitzer, NY Attorney General, is a ball of fire. I really like him. He has acted in a few cases when the federal government should have but sat on their hands. Most of the times though he works with them going after abuse and corruption. I think he's probably the most active state AG in the U.S.

sidyadav

3:00 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



but still, If you see its TOS and at the bottom of the Y! Mail page, you'll see this:
Copyright 2003 Yahoo! Inc. All rights reserved. Copyright Policy Terms of Service
NOTICE: We collect personal information on this site.
To learn more about how we use your information, see our Privacy Policy

So by Signing up, you are actually agreeing for Yahoo to give out your information to other people.

Intresting.

Sid

tedster

4:54 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I wonder if they will go after Hotmail next, it is really bad for Spam.

Neither Hotmail nor Yahoo is the sole reason those accounts get so much spam. They are both major targets for spammmer "dictionary attacks" and such. Early this year both the Hotmail and Yahoo email databases were cracked wide open and offered for sale on the dark side.

Lately the report is that the spam can start flowing within 24 hours of opening a new email account -- but that isn't necessarily Yahoo's doing or MSN's doing. Along with AOL, they are major targets of the spam "professionals".

Sources:
Wired [wired.com]
SpamHaus [spamhaus.org]

martinibuster

5:10 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



So by Signing up, you are actually agreeing for Yahoo to give out your information to other people.

Yes, but you receive the opportunity to opt out of receiving phone calls and email. Yahoo was fined because they did not honor the requests to opt out.

Early this year both the Hotmail and Yahoo email databases were cracked wide open and offered for sale on the dark side.

The unsolicited email and telephone calls in question didn't originate from crackers outside of Yahoo. The black hats were Yahoo, that's why Yahoo received the fine.

As far as the cost of doing business is concerned $75k is a piddling amount to pay to make Millions. This is a settlement that is obviously in Yahoo's favor.

Does anybody recall the recent survey about Yahoo doing a PFI/PPC? Some folks did it, but I declined because the personal information they requested was too invasive.

rise2it

6:08 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Woohoo...maybe it'll become a class action lawsuit. We can all spend hours filling out paperwork to get our share of 4 bucks.

sidyadav

6:37 am on Oct 3, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



ye , but think of not only Yahoo Mail , as most webmasters use their own mail , but think of Yahoo Messenger, MSN messenger is still good, but Yahoo messenger has 1 good feature that MSN doesn't:
Conference
it allows more than 2 ppl to chat togeather which I think is very handy, and many many many ppl I know who don't own a website but use Y! mail , for just checking and being in contact by other relatives by Mail and they think Internet is great, they don't know/think how they built it, how it works, Yahoo gives out personal info etc. and AFAIK they think Y! Mail is a really handy feature. Hopefully when they sew Yahoo , Yahoo doesn't close down the mail service but only stops giving other people your personal info!

Sid

anallawalla

3:45 pm on Oct 3, 2003 (gmt 0)

WebmasterWorld Administrator anallawalla is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Explains why my Yahoo email account got so much Chinese language spam because I said I was in Hong Kong when I signed up.
 

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