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Forrester Research Publishes Comments on Yahoo



2:42 am on Apr 8, 2003 (gmt 0)

10+ Year Member

Full-Text [news.com.com]

All sorts of stuff

Yahoo should use its directory to package and filter results. The company has started moving in this direction by presenting hot news stories based on keywords like "Iraq," in addition to Web pages. Yahoo can take this further by setting up editorial teams to create coherent presentations of handpicked content that incorporate the top directory listings, Yahoo assets and Web sites. Then each of these components could act as a filter to show the user results that are "more like this."

Also comments on Google, Overture and MSN.


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