Drop In Yahoo! Earnings

[sem4u]

Yahoo said net income for the first three months of the year fell to $160m (£90m), from $204.6m the previous year.

The firm said new methods for deducting the expenses for its employee stock options had cost it $65m more this year than at the same time in 2005.

Yahoo said that without the changes it would have reported an 18% rise in first quarter earnings.

[news.bbc.co.uk...]

I feel that things can only get worse for them this year...

[mike_ppc]

We can only wait and see (or not?) what will happen. Meanwhile, we can just look and see how business is going down....

[awardmasters]

Apparently the drop in business on Yahoo does not apply to all business types. Our clicks are fewer since MSN started up, but the ROI has actually improved a little. We are not seeing a rash of junk clicks. Yahoo still works for us and we are still very happy with them.

[mike_ppc]

Could it depend on which country you are displaying your ads in? It could be Ok for UK, but bad for Fr ...