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Forum Moderators: bill
I live and work in Japan so I'm a tad biased...;) I'd be interested to hear what others have to say.
joined:Apr 29, 2015
is your site in japanese (ie. japanese characterset) or english? if the latter, it wont really matter, because 99% of japanese searches are done against native charactersets, which means (a) your content wont match, and (b) you might be crawled, but not even included in the database.
i agree with bill - japanese strategies are tough. it requires an entirely separate service channel to manage content, marketing, and customer service. for most folks, its too much work.
the learning curve is steep, and the costs of doing business can be pretty high (Yahoo Japan and Looksmart Japan are ~$500/per for standard listings, and ~$1500/per competitive category in Yahoo)...
that said, if you can find your niche the rewards can be great.
If 99% of their searchers use and are looking for sites in an asian language, why index non-Asian sites so extensively?Well, they do have a beta site [openfind.com] up in English so they're probably thinking about going after a more global audience at some point. Their results are pretty stale at the moment.
To get back somewhere closer to the topic of this thread ;) there are Japanese search engines that will spider non Japanese content. Why would they or any other non-English SE spider English content? There are probably a lot of different reasons, but one that pops into my mind is that there is a demand for searches in other languages. If they want to serve their customers better the more comprehensive their data is the better. It's very limiting to confine your database to only one language.