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Not if your in the UK, this is our national sport and yes business is well affected here during this time, unless your selling football memorabillia
There is a huge Latin American population in the USA. We all know they are soccer fanatics.
Anyway, I have also noticed a drop of of 20-30% daily traffic for the last 2-3 weeks. My main reason for this is Google has only 30% pages indexed compared to about 90% 2-3 weeks ago. Most of my vstors are now coming from MSN and Yahoo. If and when Google reindexes all my pages, I have no doubt they will be my biggest referrer. Google use to give me traffic for all sorts of keywords the others just don't.
My stats also went down about 20% compared to april and may. This may have seasonal reasons, but taking a closer look at the stats, I also noticed e.g. AOL-visitors absolutely on top in april but nowhere to be found in June. And I do not mean visitors coming in via AOL-search-enngine, but those using AOL as ISP.
I assume that if one of the major ISPs refreshes its cache (or refuses to do so for a long period of time), most statistics show serious hickups. Does anyone know more about this?