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link exchange and cross-linking by example
a small collection of cross-linking issues by examples. please note that sometimes the term cross-linking is used for spam-sites only.
Being involved with other people's link schemes is something I'd personally be very cautious with.
Pretty interesting business actually. I guess it is a twist on the people that snap up deleted domains and then redirect that traffic. Either system can be quite targetted and effective I think.
I am correcting in thining that at the end of the day Google want to provide good results linking to quality content websites for their users?
I would be interested to know how many people with content sites who cross link have been banned, and how many with affiliate link type sites have been banned for cross linking?