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www.widget.com (main site)
www.redwidgets.com
www.bluewidgets.com
www.greenwidgets.com
With the microsites linking back to the main site. Each site would be content rich, keyword dense, etc.
I know that Google penalizes muliple domains on the same IP, but if I set up multiple IPs at my hosting company, so that each microsite has its own IP address, would Google look at this as spam/cloaking/very bad?
micahb37
Do you now? Please expatiate.
www.widget1.com
www.widget2.com
www.widget3.com
on the same IP, that's considered spamming to Google. Of course, I could be wrong.... ;)
Which in that case, please enlighten me.
micahb37
Some people say that if you have muliple domains on the same IP, that linking to all of them on all the sites is a no no.
Thoughts?
That's just it, some people say they have been abducted by aliens, some people say that the end of the world is near...
The idea of "microsites" doesn't appeal to me, I would create a site that covers the widgets if all the widgets comfortably fit in one site. Acquiring outside links to one site is easier than acquiring links to many sites.
If you have many sites on different subjects on the same IP then interlinking all of them is a bad idea whether or not Google even enters into the equation. I don't want to see links on a site about horses to a site about wicker chairs.
This whole linking thing has gotten out of hand.
Why develop microsites if you can create one site that delivers? The idea of creating a site is to benefit the user and developing microsites that interlink certainly doesn't sound like developing with the end user in mind.
The whole process is simple. Develop a website with intuitive navigation, write informative and compelling content. Optimize the site. Acquire links.
Stray too far from that and things get complicated.
Which I completely agree with. In the case of my site, it is a mile wide and an inch deep in terms of content. The microsite structure would allow us to break out subjects and develop content, etc. around that subject without losing the focus on conversion our main site has.
So it would be a mainsite (www.allabouteverything.com) and several microsites (www.allaboutonething.com).
My fear is that by putting all the sites on one IP, and linking each microsite to the mainpage and each other, it will be viewed as spam, and ruin the ranking we have achieved with the main site.
I am developing with the end user in mind, since my plan is to create a way for a person who is interested in one piece of what we offer to not be distracted by the 500 other pieces.
I have several clients that use subdomains in that manner and they rank quite well.
My fear is that by putting all the sites on one IP, and linking each microsite to the mainpage and each other, it will be viewed as spam, and ruin the ranking we have achieved with the main site.
I am developing with the end user in mind, since my plan is to create a way for a person who is interested in one piece of what we offer to not be distracted by the 500 other pieces.<<
I've done this very thing, Micah.
Your plan will work, and it won't be considered spam.
I did this same thing over a year ago, and I now have 7 sites (broken out of 1 main site, all on same IP, all crosslinked appropriately) that all have high ranking, and have higher individual conversion rates than the original *allabouteverything* site.
Best thing I ever did.
Go for it.
I can sticky you the URL's, if you like, so you can get an example of exactly how I did it.
