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shopping sites

how to optimize shopping sites,

         

asomani

10:50 am on Jan 23, 2003 (gmt 0)

10+ Year Member



Hello everybody!

I am back again with my queries. It must seem to others that whenever this "somani" guy can not find and solve his own doubts himself, the next thing he remembers is "Webmaster World".
No doubt this is a great forum and I have got help from it several times in the past.

I have one client waiting - who runs a shopping site that sells almost any electronic item from dvd player to camera to automobiles, almost 12 categories of items that also includes monitor, binoculars, computers, projectors, phones, kitchen appliances etc etc etc.

How to target the keywords in this case? Should it be a generalised sort or product based? I am confused as if we choose few generalised keywords like "electronic products" - that may in turn not convert into sufficient sales for the client in comparison to product based keywords like "dvd players" ( as it is more targeted). He has 12 categories of products. But the problem is that the client has atleast 100 products to sell and the budget is limited to target around seven keywords.

What type of keywords should I choose so that it benefits my client the most within a limited budget?

ADDED:
p.s. he has already registered 11 other domains to target each category of his shopping site (even before he approached me). can we use these some way or should i suggest to resell them?

lazerzubb

3:00 pm on Jan 23, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Are you talking optimization or Adwords?

If he runs a large company be sure to have URL'S which can be indexed by Google.

If all the products are indexed, the traffic will come by itself.

asomani

4:15 am on Jan 24, 2003 (gmt 0)

10+ Year Member



It is not about adwords, It is about optimizing.