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In this case , which method is advisable....just link to all of the 300 pages from the index ( ofcourse , with keywords in anchor ) ...or follow brett's pyramid method and link to some second level pages and from there to product pages...either case i think i will endup in PR 3 product pages i believe ...
Please help ...
Categorisation would be my favourite (theme pyramid style). You'd probably conserve some PageRank if you had ten pages each linking to thirty, or thirty pages linking to ten. My studies indicate some kind of threshold beyond which some of the PageRank is lost.
MacGuru...i agree usability is the top concern ....but the problem is for this site i guess Google will be the main traffic generator....and the index page has very little chance to gain rankings for its KW (its too competitive!) .I am hoping that i can bring this product pages in top 10...so like 80% of users will land directly in this product pages and most will not see the index. So the users getting confused by the 300 links in the index page is not that big of a concern...
Ciml, I see your point...i think i will go with categorization...even though its difficult to categorize this 300 products :)
For users and the search engines breaking the products into categories makes sense. Too many links coming out of your index page kills pr and confuses customers. Break the site down into 10-15 categories. Then further divide these categories in 10-20 products. Each category page you can make very marketing friendly and targeted with keywords. On the products page you can even make the keywords more targeted.
Generally I recommend to clients that they make index target the more general terms then as you get deeper into the site more specific terms can be targeted. Generally the more targeted to the term the less pr will be needed to rank high for it.
I hope this helps.