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Observations Nov 4

How does Google really work?

         

Dutchie

12:30 pm on Nov 4, 2002 (gmt 0)

10+ Year Member



Hi everyone, I am new to this site forum. I run a couple of webs as a hobby. Having read plenty of quality and professional comments in this forum I want to share a couple of observations with you with big '?' . Any comments will be appreciated.

Coming from PR 1-2 I lost all my listings on Nove 3 in one of 3 sites which I use for testing Google listing for a new development. Smart cloaking is part of the testing process. Does smart cloaking work?

1) Cloaking appears to get definately punished when adding files without a proper content and internally linking those to each other for the sake of adding keywords only. Yet I do not understand why then only part of the site is refused or is it something else beyond my control? Check out the cache of top two listings on this string:

[,,,]

What about that? Has been working for a long time.

2) One of my menu's is a simple dropdown script from a 16 pix 'header' html frame.
Text in that frame page where the menu sits helps, however having requested a NOARCHIVE as a test, yet FOLLOW ALL, this particular page appears to have gone. Does NOARCHIVE mean a lower PR too. Any ideas?

3) When continously playing with the files and content of the site, Google appears to revisit very quickly. I have had 3 spiders over a period of 3 days. Change something and it's caught straight away. That I found amusing but wondered why. Is Google programmed to revisit within a certain timeframe when important changes are noticed?

4) I had one of my domains as a sub before which now only sits there with near 0 content and a '<META HTTP-EQUIV="Refresh" CONTENT=' tag. When the keyword is relevant in the sub it is often higher ranked than the actual domain which is quite well found (Usually top 10 or 20 since inception in July 2002). Does that say something about webtime presence?

5) Fine tuning content to me appears the very best way of getting a high ranking. Spending time building relevant phrases and telling a story in more pages with relevant title/description has clearly better result than an ODP listing. ODP increases chance, but do we think that ODP listing really helps when seeking a high PR? Any views?

6) Many 'competitors' have very poor quality text, title/ description etc, yet have high PR. Can't figure out why when monitoring source code, other than that they have been around for a very long time.
Does nr of hits as a numerical total (irrespective of webtime presence) have effect on PR?

7) Check out this one. [example.com...]
Pretty horrible, but highlight the bit at the bottom of mainpage. Hidden text. Not punished by Googlebot and others and hasn't been for years? Ranks very high amongst B&B stuff. So it's a style that works apparently.

9) Do 'competitors' complain about certain listings with detailed observations and how does Google react to those? Does anyone experience this? It wouldn't be my style to complain. This game of second guessing robots is just fine and as long as its accepted...

Ciao,

Dutchie

[edited by: heini at 12:34 pm (utc) on Nov. 4, 2002]
[edit reason] Sorry Dutchie, no urls /specifics. See TOS & Charter, thanks! [/edit]

jackofalltrades

12:41 pm on Nov 4, 2002 (gmt 0)



Hi Dutchie and welcome to Webmaster World! :)

Wow! What a monster post. Im afraid I can only tackle a few pieces of it, but im sure someone else will be able to help as well.

When continously playing with the files and content of the site, Google appears to revisit very quickly. I have had 3 spiders over a period of 3 days. Change something and it's caught straight away. That I found amusing but wondered why. Is Google programmed to revisit within a certain timeframe when important changes are noticed?

3. Ive noticed this as well. I reckon the more frequently your update the page, the more frequently it is crawled. It makes sense - Google catching the new data as and when it is updated (or thereabouts) without taking up too much bandwidth by crawling every page every day. Your pages only get crawled as necessary.

Fine tuning content to me appears the very best way of getting a high ranking. Spending time building relevant phrases and telling a story in more pages with relevant title/description has clearly better result than an ODP listing. ODP increases chance, but do we think that ODP listing really helps when seeking a high PR? Any views?

5. ODP is a starting point. A bare minimum - it ensures that after a while your site will be included in other directories, but PR is dictated by quantity and quality (or relevance) of incoming links.

Check out this one. [example.com...]
Pretty horrible, but highlight the bit at the bottom of mainpage. Hidden text. Not punished by Googlebot and others and hasn't been for years? Ranks very high amongst B&B stuff. So it's a style that works apparently.

7. Report them - use the google spam report

JOAT :)

[edited by: heini at 12:47 pm (utc) on Nov. 4, 2002]

(DOH! Sorry Heini! - JOAT)