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Is linking out OK? What are the some of other factors to assure google will like the site in the future.
thanks everyone
heathgal
You want to find areas on other sites where a link to your site would be helpful. Not neccecarily links pages. A link in the middle of a paragraph with one or more keyword phrases as part of the link is best.
Also try to reduce the file size of your pages if possible. Google likes small pages.
You can also use the tools on the front page of webmaster world to look for potential problems with your pages.
Use a robots.txt to keep Google out of folders that contain things you don't want indexed. Especially if you have old doorway pages or duplicate content.
Yep, incoming links is crucial. I've found that it doesn't hurt wheather they're on topic though as long as the link text contains terms you target.
I've also had good success with good code structure and light page. IE:
<title>keyword keyword</title>
<h1>keyword keyword</h1>
<p>blah keyword blah</p>
etc....
Therea are ways of intergrating keywords into key areas of pages without compromising content. It's part of the whole SEO thing...
Also, if you can drop table based layouts in favour of CSS layouts Google just loves it ;)
Don't worry too much about linking out, it's good for your users and shows a certain authority in your field. And if you have that, people will link to you.....
Nick
[edited by: Nick_W at 4:08 pm (utc) on Nov. 2, 2002]
Good luck!
The link crash pointed you to is excellent, you may also want to read Brett's Successful Site in 12 Months with Google Alone [webmasterworld.com] posting. Most of what he writes applies to other search engines as well.
Nick