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I want to detect if a visitor comes to one of my deep pages from an internal link or google. 50% of my traffic comes into these deep pages from google, and misses important site content. Most do not move to the index page, but stay on the 'relevant' page they have found.
If they come from google, I want to place a small amount of text and two links. If they come from inside my site they will already have seen this information so I don't want to repeat it.
If I write a script that says something like..."if the referer is google show this..." then is this a primitive cloaking? Will I trigger spam filters and get wiped off the palnet?!
How can I safely modify the page content according to referrer?
The key difference is that the extra content you are adding is added to influence how the page ranks. It's added to improve the users experience by providing links to content they might otherwise have missed.
If they want to go there it's easy, if they dont want to, its probably doubtful they would do anyting useful there anyway.. a bit like a unqualified lead.. or unqualified traffic.