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Hope that makes sense.
Powdork, your ranking difference could have something to do with the number of occurrences of the phrase together or the words individually, as well as location on the page and whether the words and/or phrases are used in link text on your page. Plus, take a look at the page title if there's a link to another page on the site using the phrase. Also, it depends on whether one or the other is used in text links pointing to the page. The word "in" is common and is excluded, but still separates the words so there's a proximity issue also, with how the words are used, in addition to the order. None of which involves the fresh date as far as I can figure.
Actually, this question sent me off on a search hunting for clues, trying searches for something none of us is involved with that were pretty close in a few ways. Trying "california british pubs" and "british pubs in california" - without quotes - is interesting because they're both roughly the same, with about 40K pages returned and there are a couple of sites that have the same page appearing, but one way with the fresh date and one without.
On one of the sites, the whole phrase isn't used anyplace on-page, it's just the difference in word order of the search phrase and they're ranking within one place of each other trying both ways. Even the back-links are identical, all from within the site. It's all exactly the same except the word order, but there's got to be something behind why one is fresh and one isn't.
It's all exactly the same except the word order, but there's got to be something behind why one is fresh and one isn't.
Another weird thing. Currently, as opposed to last night-
When I search for "keyword phrase in area" I am #3 with fresh listing
when I search for "area keyword phrase" the page is not in the top 500 results. The first reference to the domain is at #23 and is the map to our establishment. The page in question is the first listed when hitting 'more results from this site' fresh listing and all.
when I search for "area keyword phrase" the page is not in the top 500 results.
And now I'm up to #8. Also my internal pages are now all up to pr 5, same as homepage. Earlier this morning they were pr4. Its not toolbar guesswork, there's only 15 pages and they're all html. I have been working on the internal link structure per Calum. Thanks alot ciml.
Cut
what's going on at Google? Th results seem to be changing constantly, in 1 minute out the next.
Its called everflux, its completely normal, and you can get much info with a site search. What's a little unusual is the pr change and the drop off the map. Whats confusing is the fresh listings inconsistency.
