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Upping the Google Knowledge Base Level

         

paynt

5:41 pm on Jul 25, 2002 (gmt 0)



Just 3 months ago Brett brought to us the WebmasterWorld Google Knowledgebase V2 [webmasterworld.com]. It’s been a short time in the ways of the world but 3 months can be a lifetime in this industry.

The questions

What kinds of research are you running right now on Google? I’m curious to know if anyone has long-term research going on? What kinds of short-term research projects are you following?

If you had a weeks unlimited time to do any research you wanted on Google, that would ultimately boost your professional skills, what would that be?

I’m freaky about research. Ongoing I’m always working on research that revolves around hubs/directories/vortals/portals/, themed and not. I have ever expanding lists of specific themed portals always striving for the highest PR.

ciml

6:02 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



> running right now

I'm monitoring groups of pages with a single rank source (link from outside) and simple link structure.

If you find a long chain of pages that each link only to the next, and that have no links from outside the chain (apart from the first page), then the PageRank reduces at a rate of about 1 notch per 30 links.

If each page in the chain has extra links, pointing outside the chain, then PageRank reduces at a greater rate (of course). I'm hoping to 'find' such chains with different numbers of external links after the update.

> a weeks unlimited time

Does that make sense? Sorry paynt, couldn't resist.

People tend to look at the highly complex structures of the Web, where cause and effect are not straightforward. Measured comparisons of weighting, in controlled environments, would be fun. Finding the time isn't easy.

papabaer

9:24 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've been working on trimming page code through the use of CSS (naturally!) and striving to build pages comprised of concise, targeted content. Some of the pages deliver "Text to HTML" ratios of over 85%. The html that is used, is there to format the information "with intent" (headings blockquotes, lists, etc), not to work-around a complex table layout. Everything that is included has a purpose, if not - it's removed.

The results are pages that appear (code) to be formal reports, or chapter studies. View source reveals very clean (and valid!) html. Rendered in a browser, the pages appear as any others, i.e., text, images, etc.

I've been tweaking this since late last year and I must say the results are more than encouraging, and very interesting. Sparse code, relevant content: a good combination.

Nick_W

9:35 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yes, I'm testing at around 50% text/html on a site that needs quite a few images. Also has some seriously targeted copy bang at the top of the page and css'd out of the main line of fire..

Not sure how it will work out but I think it will be pretty good.

Nick

engine

9:38 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Excellent question, Paynt.

> running right now

Monitoring spidering patterns.
Purpose: To establish why some sites are good spider food and why others are not so good.

High relevancy linking.
Purpose: To develop more effective incoming links.

>unlimited time to do any research
hehehe - simply, to test more theories with real applications.

NFFC

9:47 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've been mainly working on a method of identifying banned domains and looking for a commonality between them. Some very surprising results.

Chris_R

9:57 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've been mainly working on a method of identifying banned domains and looking for a commonality between them. Some very surprising results.

well let us in....

Most of them are members of this board :)?

NFFC

10:12 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Most of them are members of this board

hehe, not one yet! A few recent members after the fact but that is part of what the board is, the answer is in your sticky.

WebGuerrilla

10:57 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




Isolating the effects of inbound link text.

What happens when a give set of linking sites change the context of their vote?

What happens when the votes are completely contradictory to the content of the linked page? (i.e. links say apples but site is about oranges)

Marcia

10:58 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>monitoring groups of pages with a single rank source

Similar to that, but not with the same logic and very simplified.

It's more hunting down inter-related link sources across sectors with theme commonalities. I'm basically looking at cross-linking patterns that are working and looking to identify linking "communities."

There's one that's particularly interesting that has it's root emanating from what seems to be a hub set up specifically for that purpose.

pageoneresults

11:51 pm on Jul 25, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Like papabaer, I am also testing the effects of CSS and Absolute Positioning. In addition to that, I have some research going in regards to page titles and <h1> tags. I can tell you right now that this...

<body>
<h1>

...can have a very positive effect on your positioning!

In addition to the above, I'm also testing some directory structure theories that have so far proven to work well.

P.S. I've been stumped by Google's caching habits!

rjohara

2:25 am on Jul 26, 2002 (gmt 0)

10+ Year Member



Regarding Google research: Can anyone confirm or deny that inserting an html character reference in place of a letter will cause a word not to be found in a Google search? That's a project I have been meaning to test.

This could be helpful in the context of the other privacy threads running right now. A measure of privacy (but not secrecy) could be gotten by entering names as "John Sm& nnnn ;th" instead of "John Smith" (although if your name is John Smith you're pretty invisible in the crowd already). :)

vitaplease

8:08 am on Jul 26, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



paynt,

a highly addictive subject that has kept me busy since joining this forum.

I think the best way to approach it is:

  • what would I want to see in results if I was searching in Google
  • what would I do if I were Google
  • make appropriate changes/additions in light of the above two, to my site, and if it does not work:
  • post the differences here for discussions sake, for enlightment from you members and for the hope that Googleguy picks it up.
  • jaytierney

    9:17 am on Jul 26, 2002 (gmt 0)

    10+ Year Member



    Maybe someone can give me a definitive answer on this, but is it possible only cross-linking sites are being banned if they hide their links and don't work them nicely into the site? I see tons of successful cross-linked sites that have been standing the test of time... Based on what I've read I'm sure this is incorrect, but can anyone show me a specific example?

    ciml

    10:39 am on Jul 26, 2002 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    WebGuerrilla:
    > Isolating the effects of inbound link text.

    An interesting study, I'm sure. It would be great to see how near the text needs to be to the anchor in order to help.