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As for when Google sees it as spam, either in automatic penalties or human review, that's less easy to say.
<spelling edit>
[edited by: ciml at 2:46 pm (utc) on June 29, 2002]
> What if the ALT text is "This gif intentionally left blank"?
That would be a very bad thing, unless the image actually had those words written across it. alt="" would be appropriate.
If the engines started to penalise sites for 1x1 GIFs with alt="SPACER GIF 0.12kb" then some major sites might be prompted to improve.
Further thoughts...slightly off topic but....
If you had a poetry site and as with the "spam" example the poems quoted repeated phrases over and over again in each verse... you could get hammered!
Is google thus becoming a 'cultural editor'? It would only promote poetry that did not repeat a phrase too many times.
I don't think there is much you can do about that. But people searching can look for:
"it jobs"
rather than:
it jobs
and Google will find the phrase, even though it got a stop word in it.
>What if the ALT text is "This gif intentionally left blank"?
If having too many is an issue, I'd also watch for total file size with the HTML Probably "spacer" is universally known enough to do the trick and serves a usability purpose. Even with "gif", or better yet what ciml suggested, " ", size-wise.
What could be looked for is using transparent 1x1 gifs to hide links like people were doing a while back. If I personally even thought of doing that, which I wouldn't, I'd have a second domain ready and waiting to start over with.
My "spam spam spam" comment wasn't meant to be taken seriously, sorry for any confusion it caused.