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My site SERP droped heavily for most of the keywords

2:16 pm on Dec 21, 2004 (gmt 0)

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My site SERP droped heavily for most of the keywords, which i used to be on top. I didnt change much. Very little bit of content chagnes which i was doing last one year also. I dont know why my site ranking dropped heavily. Any particular reason. PLEASE SOME ONE HELP ME
2:16 pm on Dec 21, 2004 (gmt 0)

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I meant in google.
7:29 pm on Dec 28, 2004 (gmt 0)

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WebmasterWorld Administrator brett_tabke is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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you lost backlinks.
1:16 am on Dec 29, 2004 (gmt 0)

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>you lost backlinks.

Likely more specifically backlinks with the right anchor text for these keywords.

1:48 am on Dec 29, 2004 (gmt 0)

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it maybe not be something that you did wrong. In most cases no site loses enough backlinks (or the competitors gain enough) for drastic drops in SERPS.

Plenty of sites are disappearing left and right for no fault of their own but because of how Google handles link redirection. It may sound stupid or like a broken record to the people who haven't been hit yet, but it's happeneing. There's nothing you can do, no amount of backlinks or on site SEO will help you. There a few threads running on those...check them out and see.

3:22 am on Dec 29, 2004 (gmt 0)

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Its also a good idea to check for the Dreaded Missing WWW's Syndrome when a site's rankings fall suddenly. If your internal links use relative addressing and someone links to any page in your site without the "www." subdomain prefix, Google may crawl the "new" site and record the "new" URLs without that prefix, only to run afoul of a duplicate page problem. Suddenly, the original site's rankings fall and the original URLs can fall into the "partially indexed" state where all you see are URLs in the index.

To see if your site is running into this problem, just enter "site:yoursite.com" into Google without the quotes. If Google shows listings for both versions of your URL (both with and without the "www." prefix) or if no listings for the version without the "www." is shown, you're not affected by this. In the former case, Google has already resolved the situation and in the latter, the problem does not exist at all. But if you only see URLs without the "www." prefix, do a second search WITH the "www." prefix and note the results. You should be able to see if Google considers the two URLs as separate sites as some of the results for the full URL will probably be abnormal - "Supplimental Result" listings or URL-only/partially indexed listings.

If you have run into this situation, the best solution is to set up a code 301 server redirect. Apache-based sites can use the following code in their .htaccess file:

RewriteEngine On
RewriteCond %{HTTP_HOST} ^yoursite.com$
RewriteRule ^(.*)$ [yoursite.com...] [R=301,L]

Google should pick up on the redirects within a week or two. Actually, Google will eventually resolve the problem on its own when it does a canonicalization process it performs on an (apparently) irregular basis. So setting up the redirects is much faster, if your host gives you the capability.

If your site isn't a victim of the Missing WWW's, I think its also a good idea to check on any sites that you've added links to in the past few weeks. You may have inadvertantly hooked up with a "bad neighborhood" site.

4:46 am on Dec 29, 2004 (gmt 0)

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Put this search in google.
allinurl: "yourdomainname.com" site:yourdomainname.com

Record how many total results it returns.

Of the total results, record how many pages have titles and descriptions.

Record the "number shown" in this string . . . .

---In order to show you the most relevant results, we have omitted some entries very similar to the "number shown" already displayed.
If you like, you can repeat the search with the omitted results included.---

If the site has a quanity of pages missing titles and descriptions, it is likely the the site has on page issues, that can be fixed without too much work.
See my post here: [webmasterworld.com...]

If your site has the "very similar to the" could be combination of issues. I have been working on a solution for this one, but am only at a 20% success rate. However, most sites I have seen that have this issue have a large ratio of repetitive content or code to unique content or code.

Multiple urls, redirects, etc could also be a problem.
Hate running into this with clients.
If they have these issues, and they don't disclose them early on, I say . . . . your bad.

6:26 am on Dec 29, 2004 (gmt 0)

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I'm with walkman on this one. We've been there. Hijacking, redirecting, whatever you call it is a major problem for Google right now. It is their one true Achilles heel because it is easy and it is potent and it wreaks havoc. It is my opinion that people with bad intent could essentially "hack" Google to its knees with this one if it is not fixed quickly. If you think the sandbox is their biggest problem, you haven't followed the threads on this subject.

Obviously we don't advocate any hacking of this kind, but it remains a distinct possibility that could affect our living and that of many people on this board. I assume Google is aware of this issue and I hope, but don't assume, they are working to fix it. This would be a good time for GG to chime in...