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Whether to cloak non-reciprocal links?

Redirect.cgi or not?

     
1:59 pm on Aug 16, 2004 (gmt 0)

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Hi all, this is my first question here. I've read up about this before posting a question but need some advice.

I have about 300 links in the Links section of my multi-themed site. They've been there since the site was mostly personal - I basically wanted to share the best of my Favorites and have a way of getting at them easily when I was away from my PC. But now since a pick-up in traffic I've added more content and Adsense and am slowly turning it into a destination for people other than simply friends and family.

Currently both the home page and the next most popular page are PR4.

It's my understanding that outgoing links to quality on-theme sites can be a good thing for a site's perceived relevance both by visitors and by Google:

My question is, which of these seems like the best option for increasing (or at least not losing) PR?

1) Leave as is and don't worry about it.
2) Use redirect.cgi for all the links in the Links section.
3) Use redirect.cgi for ALL outgoing links except reciprocals.
4) Trim the links down to a few dozen good ones.
5) Anything else?

I'm loathe to remove any links just for the sake of it but in the last year I've learnt a hell of a lot more about what drives PR and suspect that the present situation may not be good.

Any suggestions much appreciated.

8:14 pm on Aug 29, 2004 (gmt 0)

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Last try - anyone?
6:37 pm on Sept 3, 2004 (gmt 0)

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Hey there,

I'll give you my take on link pages, hopefully it helps somewhat.

I link directly to anyone asking for a link with a PR on the link page of 2 or greater
Anyone with a PR1 goes to a subpage that uses a redirect cgi, and only if their site is of value to my viewers.

I tend to be leery of PR0 requests as there are many webmasters in my area that use and toss domains, and so many of these requests end up with links only good for a month or two...and i prefer the quality sites. Not to mention the bad neighborhoods that will get you penalized usually tend to have bad PR0 sites once they've been found out.

Lots of links don't really hurt your page, rather they simply delute the amount of voting power each link on that page gets (including internal links).

You may want to break up your link page to several pages with 50 or so per page, but I have seen successful sites with a great number of links on one page.

Anyway, that is my take on it. Any guru's care to share their linking policies?

6:57 pm on Sept 3, 2004 (gmt 0)

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Hi David - many thanks for taking time to reply to my question.

Yes, I already have the links split over several pages with no more than 50 on each page. And as I am learning fast about PR etc. your point about diluting the PR that the page would pass on makes sense but I didn't consider that it also counts for internal links.

Thanks again

7:49 pm on Sept 3, 2004 (gmt 0)

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*Whether to cloak non-reciprocal links?*

To be honest TLM, your suggestion is so "off-the -wall" even confirmed "PR Leakers" may be reluctant to support it.

I don't hold with that clap-trap, so am in no position to advise you... ;-)

8:10 pm on Sept 3, 2004 (gmt 0)

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"But now since a pick-up in traffic"

G likes outbound links to quality on topic sites. If you have had an increase in traffic, I wouldn't go making mega changes to your internal linking strategies at the moment. You can probably pick up even more traffic by spending the time you suggest spending on cloaking all the links by finding even more relevant sites willing to link to *you*.

Work on the things you know need improvement or could give you a boost in traffic instead of changing things that probably aren't even an issue. ;)

8:59 pm on Sept 3, 2004 (gmt 0)

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chrisnrae said
Work on the things you know need improvement or could give you a boost in traffic instead of changing things that probably aren't even an issue. ;)

Another view is that if you are blessed with more visitors now, what you should be doing is *keeping* them on your site.

It's arguable that a site with a comprehensive list of well-chosen links becomes a site worth bookmarking and returning to, and that's another good reason to enjoy the extra traffic.
There's no need to worry about links out - sites such as the UK's BBC site are great resources irrespective of how they link out. They get visits because of their worth, not because they worry about their PR. If your site is heading in the direction of being an interesting site to visit, that's what you should work on.

DerekH

9:11 pm on Sept 3, 2004 (gmt 0)

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"If your site is heading in the direction of being an interesting site to visit, that's what you should work on."

Thats what I meant by improvement. Add more content, more features, get more inbound links - don't change what is already working - work on what else could be added to work to your advantage in addition to what you already have rather than fixing what doesn't appear to be broken ;).