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What can we learn from G's director of search quality

lets breakdown his site and see what he does

     
2:32 am on Jul 14, 2004 (gmt 0)

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If you visit Google's blog you'll find an article from Google's director of search quality. He says he is resonsible for "maintaining the ranking technology that decides what order your results show up in when you do a Google search". Then there is a link to his personal site. If anyone knows how to optimize their site for Google...he would be the one!

Let's breakdown his site and see what we can learn.

6:02 am on July 15, 2004 (gmt 0)

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The only entry I found didn't have a link to his site at all - but interestingly, I did find a scraped copy of the blog, even without having to look too far.
12:07 pm on July 18, 2004 (gmt 0)

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First impression is: have a site with lots of unique content and good incoming links :-)
12:50 pm on July 18, 2004 (gmt 0)

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but a site like that doesn't need to worry too much about seo right?
3:17 pm on July 18, 2004 (gmt 0)

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Let's see... he has... good content, good backlinks (many from .edu), lots of links OUT to good sites.
6:54 pm on July 18, 2004 (gmt 0)

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Did you notice he prides himself on being an Alexa "Top 100 Site"?

rofl :) (he isnt either)

12:51 am on July 19, 2004 (gmt 0)

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wow!
look at his ugly shirt and whisky face...

comments posted on the blog are a big hint
that link relevance is not understood by google.com

1:27 am on July 19, 2004 (gmt 0)

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Did you notice he prides himself on being an Alexa "Top 100 Site"?

He claims to be in the top 100,000, not the top 100. But you are right, he's not even that. He's at about 200,000 now.

This person's site is not a blog, but of the 12 bloggers I've found who are employed at Google, only one is in the top 100,000 at Alexa, and he's at 98,000. This includes the big-name bloggers who were hired when Google acquired blogger.com. They all have a PageRank of between 5 and 7, but it doesn't translate into traffic.

For all their arrogance, there's no "there" there at Google. It's only the mass media that hasn't figured this out yet. I really believe that Google has no idea what they're doing. I predict a massive cash-out and exodus as soon as top Google employees can unload their options. This exodus may affect morale at Google, but I don't think it will affect quality. The quality is already about as low as it can get.

8:44 am on July 27, 2004 (gmt 0)

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Let's breakdown his site and see what we can learn.

Yeah, let's do that.

Well...?